Kit Cook
Available

Kit Cook

E-commerce and Marketing ManagerLondon, United Kingdom
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Kit Cook
Available

Kit Cook

E-commerce and Marketing ManagerLondon, United Kingdom
About me
An ambitious and creative brand and marketing expert, with a wealth of experience having managed numerous brand and marketing projects for a range of diverse platforms. Ambitious and capable of developing ideas and strategies into well executed projects. With a foundation of creative and artistic direction, paired with commercial and sales experience I am now looking for an opportunity to bring my skills together within a brand-marketing role. Originally inspired by the world of film and television, my interest has developed over the years allowing me to adopt a true passion and interest, not only in the virtual world but the material world too. Having worked with a range of products and businesses throughout my career my appreciation for craftsmanship and technology have become some of the many skills I’ve established a new appreciation for. Looking to further develop my experience and nurture my passion in this field I’m looking for a role where I can excel, as well as develop a more rounded understanding of branding, marketing, technology and business.
Projects
  • Nigel Hall Website Development
    Nigel Hall Website DevelopmentDuring my time at Nigel Hall menswear I worked hard on try to improve the user experience and brands visual message throughout its online platform. This included introducing more imagery throughout the website. Developments included: introducing categorie header images and text to improve the visual impact of each page whilst also helping to push a stronger presence within our SEO, switching IMs imagery to BM imagery to bring life into the garments, introducing more product information within each product page to increase customer experience and sales,
  • Nigel Hall AW16 Campaign
    Nigel Hall AW16 CampaignI creative directed this project along side menswear designer Nigel Hall whilst in the position of E-commerce and Marketing Manager at the company. I was also the photographer and editor of the project and the imagery was used across our web, social and wholesale platforms as brand marketing material. My idea was to create a simple asthetic that elevated the garments whilst also injecting a colour pallette that had neer been used within the company.
Work history
    Marketing Manager
    London, United KingdomFull Time
    - Experience in UX website design and navigation. - Managing marketing department - Social media, photography, online marketing, offline marketing, point of sale marketing. - Running and managing day to day e-commerce team and business. - Creating and executing social media strategies company wide. - Supervision of the customer services team. - Running technical administration. - Managing, organising and attending photo shoots for campaign and product shot photography. - Back end website management. - Key holder for multiple store locations. - Manage new collection stock upload to website both front and back end. - Responsible for the monitoring of website activity, website appearance and stock levels. - Overseeing work with external graphic design and creative agencies to achieve the highest level of creative content and direction whilst still staying on brand. - Store Management and training - Seeking out collaborative opportunities with bloggers, magazines, online platforms and brands to increase brand awareness, keep brand relevant and increase sales. - Clients include: Realise Creative, Port Magazine, Hypnotic Yellow, Wardrogue, Hello PR, Magento, Prima, Best Response Media
    Brand Manager
     - London, United KingdomFull Time
    - Day to day running of the studio with heavy focus on team management and building. - Responsible for leading and motivating staff to achieve creative and sales related targets set by creative director. - Ongoing client relations with showrooms and trade shows - the BFC, Pitti Immagine, WeAr Select London. - Maintaining client accounts world wide e.g. Harvey Nichols, Isetan Mitsubishi, Tangs - Overseeing marketing and social media company wide. - Working with and overseeing projects with external production, rental and supply companies. - Market, Store and trend research. - Staff Management and Procurement of in house production. - Sales and data analysis. - Strive to continually achieve high levels of communication and delivery of company wide goals with specific attention to brand identity - Clients include: The British Fashion Council, Pitti Immagine, WeAr Select London, Harvey Nichols, Isetan Mitsubishi, Tangs
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Skills
  • Managment
  • Retail
  • Ecommerce
  • Branding
  • Adobe
  • Photography
  • Film
  • Broadcast TV
  • Client Communication
  • Marketing
Education
    University of The Arts London (UAL) logo
    University of The Arts London (UAL) logo
    Degree Film and TV ProductionUniversity of The Arts London (UAL)
     - London, United Kingdom
    1st degree Honours - BA (Hons) Degree in Film and Television Production Specialising in Photography and Cinematography