Krina Shah

Krina Shah

Digital MarketerUnited Kingdom
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Krina Shah

Krina Shah

Digital MarketerUnited Kingdom
About me
Highly driven digital marketing MSc graduate from the University of Southampton with significant experience in social media marketing- paid and organic, content creation and strategy, digital campaign management and operations. Proven ability to exceed targets and build strong professional relationships with clients through excellent communication and networking skills. I strive to use the blend of creativity, technical and interpersonal skills to come up with beyond the obvious solutions. Also, passionate, organized, punctual and ambivert is often what my mum and best friend describe me as and as we know, they are always right. Actively seeking graduate position to learn, grow and explore this dynamic field.
Projects credited in
  • Made in Southampton
    Made in SouthamptonUsing digital storytelling to market to the next generation of students who are selective in their online content.
Work history
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    Promotions, Social Media and Content Marketing InternSouthern nature art exhibition
     - Southampton, United KingdomInternship
    • Responsible for promoting their social media accounts like Facebook, Instagram, LinkedIn and Twitter • Conducted market research when developing a marketing plan and created engaging content for Facebook and Instagram ad campaigns garnering a reach of 6000+ on every post • Wrote blogs for their website and promoted them to drive traffic and bring different artists on board, garnering over 2000 reactions • Increased their social followers by 35% and increased website traffic by more than 40%
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    Digital Resource InternUniversity of Southampton Student Film Festival
     - Southampton, United KingdomInternship
    • Worked on their Parent Communications Campaign called “Who is your cheerleader?”. • Collaborated with the team on a regular basis to ensure efficient and timely completion of projects. • Wrote press releases and designed digital flyers and booklets. • Worked as a content writer for their printed booklets and their website on different themes related to student services • Worked with internal and external stakeholders to create multimedia content including video blogs and visual posts for email campaigns and different social media accounts to increase campaign awareness. • Created a promotional social media marketing plan for the promotion of their campaign and generating effective leads.
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Skills
  • Social Media Advertising
  • Social Media Marketing
  • Content Writing
  • Content Marketing
  • Communication
  • Digital Campaigns
  • Time Management
  • Team Building
  • Digital Marketing
  • Digital PR
Education
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    MSc Digital MarketingUniversity of Southampton
     - University Rd, Southampton SO17 1BJ, UK
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    Bachelor's Degree in Business Administration and ManagementNarsee Monjee Institute of Management Studies
     - Mumbai, India
    Pursued Bachelors in Business Administration majoring in Marketing
Awards
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    Academic Excellence ScholoarshipUniversity of Southampton