Krista Kucheman is a graphic and brand designer based in London and Berkshire, working with clients locally and around the world. She is passionate about creating unique and meaningful brand identities through visual storytelling, providing the framework to create authentic connections between consumers and brands.
She brings a wealth of marketing and brand knowledge to her design process from her previous career as a Brand Manager in the publishing industry executing compelling and effective campaigns for some of the world's bestselling book properties including Harry Potter, The Hunger Games, and The Gruffalo.
Work history
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Creative DesignerHiPP Organic
Winnersh, UKFull Time
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Freelance Graphic DesignerKrista K. Design
London, United KingdomFreelance
• Brand Designer for individual & corporate clients, creating brands from research, ideation, and concept development through to final asset delivery, brand kits, and web design.
• Recent highlights include development of a full brand identity and website for an Integrated Health Practitioner, and spearheading the rebrand of the visual identity for Medley, a New York-based company and platform equipping emerging leaders through small group coaching.
• Freelance projects in the past have included work for Twenty Assembly, Mumfolk, ThreeSixty Communications, and 411 Music Group. This work has spanned a diverse range of projects such as brand development, logo designs, album cover artwork, corporate presentations, hotel wayfinding, artworking, mockup creation, and more.
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Skills
- Marketing
- Copywriting
- Strategic Planning
- Advertising
- Brand Partnerships
- Content Planning
- Design
- Graphic Design
- UI Design
- UX Design