I'm a brand strategist that likes to solve human challenges with creative human solutions. Whether your human challenges are inside or outside your organisation, I'll bring my diverse background and skillset (from organisational change and brand strategy to UX Design and Digital Marketing) to deliver something tangible that keeps people at the heart.
Work history
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Senior brand strategistFor myself
London, United KingdomFreelance
Clients include Sister & Co., OgilvyOne, It's Nice That and The Crown Estate.
Projects include brand strategy, content strategy, audience development, brand naming and digital marketing strategy.
Senior brand strategistOnwards
- London, United KingdomFull Time
Clients included Fiit, Alibi / Solution Sciences / Waterbomb, England Rugby and The Key.
Projects included brand purpose and identity; employee engagement; and a whole lot of copywriting for fitness and technology brands.
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Skills
- Digital Marketing
- Copywriting
- UX Design
- Brand Strategy
- Content Strategy
- Employee Engagement
- Culture Change
- Research
- Brand Consultancy
- Workshop Facilitation
- Marketing Strategy
- Marketing
- Strategy
- Ad Copywriting
Education
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MSc International ManagementLondon School of Economics & Political Science
- London, United Kingdom
BSc Management with a major in Marketing obtained 2008-2011.
MSc international management included an exchange on the MBA programme at Duke's Fuqua School of Business.