Kritika Narula

Kritika Narula

Communications ConsultantIndia
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Cat Atkinson
Sagal Ugas
Eleanor Hambi
Kritika Narula

Kritika Narula

Communications ConsultantIndia
About me
Research and content professional with a demonstrated proclivity towards new media and a history of working in the higher education industry and online publications. MSc Media Management from University of Glasgow. Lives in the intersection of the artistic and commercial imperatives of content
Work history
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    Communications ConsultantStudent Circus
    London, United KingdomFreelance
    Student circus is a niche job search platform that enables International Students secure jobs in the UK. I work with the founders on the ideation of a marketing communications strategy. I conduct market research with various stakeholders, capture marketing insights and create communications collaterals for the new launches and projects. I am in-charge of the newsletters, the editorial channels, blogs, social media content and the overall communications calendar. ​
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    Marketing and Feasibility Study InternnUniversity of Glasgow
    Glasgow, United KingdomInternship
    Conducted feasibility study into the development and launch of an online ordering and pre-payment app allowing food and drink to be purchased and collected from catering outlets on campus. - Conducted a horizon-scan of similar apps/developments and uptake - Made an assessment of operational impact (inc. resourcing, order fulfilment, collection space) - Troubleshot user issues and escalated issues/feedback to project team - Surveyed staff and students to assess potential demand - Coordinated the marketing and soft launch of the app on campus - Produced a final report summarising the findings and assessing the feasibility
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Skills
  • Marketing
  • Journalism
  • Social Media Marketing
  • Content and Media Writing
  • Research Projects
Education
    U
    U
    MastersUniversity of Glasgow
    Glasgow, United Kingdom
    University of Glasgow, Scotland Sep 2017-Aug 2018 Graduate Award, Adam Smith Business School University International Leadership Scholarship