Research and content professional with a demonstrated proclivity towards new media and a history of working in the higher education industry and online publications.
MSc Media Management from University of Glasgow.
Lives in the intersection of the artistic and commercial imperatives of content
Work history
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Communications ConsultantStudent Circus
London, United KingdomFreelance
Student circus is a niche job search platform that enables International Students secure jobs in the UK.
I work with the founders on the ideation of a marketing communications strategy. I conduct market research with
various stakeholders, capture marketing insights and create
communications collaterals for the new launches and
projects.
I am in-charge of the newsletters, the editorial channels, blogs, social media content and the overall communications calendar.
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Marketing and Feasibility Study InternnUniversity of Glasgow
Glasgow, United KingdomInternship
Conducted feasibility study into the development and launch of an online ordering and pre-payment app allowing food and drink to be purchased and collected from catering outlets on campus.
- Conducted a horizon-scan of similar apps/developments and uptake
- Made an assessment of operational impact (inc. resourcing, order fulfilment, collection
space)
- Troubleshot user issues and escalated issues/feedback to project team
- Surveyed staff and students to assess potential demand
- Coordinated the marketing and soft launch of the app on campus
- Produced a final report summarising the findings and assessing the feasibility
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Skills
- Marketing
- Journalism
- Social Media Marketing
- Content and Media Writing
- Research Projects
Education
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MastersUniversity of Glasgow
Glasgow, United Kingdom
University of Glasgow, Scotland
Sep 2017-Aug 2018
Graduate Award, Adam Smith Business School
University International Leadership Scholarship