I'm a creative thinker, problem solver and confident communicator. I have pride and conviction in my ideas, and believe that the skills I possess are an extension of my personality.
I have a very strong background in Graphic Design for print media, packaging, brand identity and content creation, for both in-house and external clientele, as well as managerial and leadership experience which I strive to excel in.
I am detailed and thorough in every thing that I do - I approach all questions and problems with intense curiosity, and seek to solve them with creative responses.
Work history
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DirectorKylie Massey Design
Dunedin, New ZealandFreelance
Freelance Graphic Designer and Consultant for my own business, specialising in Print Media , Product Packaging, Logos, Branding and Identity.
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Senior Graphic DesignerNew Directions Packaging
Sydney, AustraliaFull Time
Head of Design Department - leadership, management and supervisory role of Graphic Design Team.
Graphic Design for:
- Product Packaging (Skincare, FMCG, Retail and Etail) and Dieline Generation;
- Logo, Branding and Identity;
- Digital Design (Website, Social Media, EDMs);
- Printed Collateral;
- Advertising and Marketing (Press Ads, Advertorials, Editorials, OOH, Shopalite Banners, Website Takeovers);
- Internal Communications;
- Pre-Press and Print Production.
Design and creative services for a wide range of clients across multiple industries from small start-up brands to well-established and globally recognised businesses including Samsung, L'Oreal and Mercedes-Benz.
Design and creative services (including concept development and copy-writing for marketing and advertising material) for New Directions Australia, New Directions Packaging and Beauty Boosters/New Directions Supplements.
Art Direction and Design of large-scale exhibition spaces for international audiences at events including Cosmoprof 2018 (Hong Kong), the Alibaba E-Commerce Expo & Conference 2019 (Sydney), and The Wellness Show 2019 (Sydney).
Photography, styling and creative direction for clients and in-house.
Liaison with local and international suppliers across multiple industries.
Responsible for artwork proofing.
Maintained position and worked remotely from New Zealand from May 2017 - February 2018.
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Skills
- Packaging
- Print Design
- Logos
- Branding
- Social Media
- Copywriting Skills
- Digital Media
- Creative Art Direction
Education
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Bachelor of Design (Honours)The University of New South Wales
- Sydney, Australia
Major in Graphic Design Media and Textile Design