About me

Lana Hughes Lettering Studio is an independent design studio focusing on the art of hand lettering, & more recently - Chainstitch Embroidery. Her work spans across branding & editorial design to embroidery, sign writing & murals. The majority of works are created in a quiet corner of North London with her accomplice Sumo the Doxiepoo (Sausage dog / poodle in case you were wondering!). Each of her designs revolve around bold typographic pieces that have an impact. Through the use of hand drawn lettering, Lana’s designs are brought to life with the focus and aim to inspire the viewer using positive & meaningful messages. Her lettering designs can be seen around London, and has so far travelled as far afield as the Eiffel Tower to Vietnam & Australia with her work. Selected clients include Stella Magazine, MOO, CAMRA, British Airways, LinkedIn, Liberty London, Southbank London, London Zoo & Kiehl's… As well as becoming a published author in 2018, with the hand lettering book 'Forty ways to write I Love You'.

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Projects

• 6

  Rees Architects Logo designCustom hand drawn logo design, created using Procreate app for iPad & Adobe Illustrator.
• 1

  Eyes on the prizeHand promotional lettered postcard design, created using Procreate app for iPad.
• 1

  Read between the linesHand drawn notebook design created using Procreate for iPad.

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Work history

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Custom lettering & branding designerLana Hughes Design
Jun 2010London, United KingdomFull Time

Skills

• Packaging
• Advertising
• Events
• Visual Arts
• Typography
• Wayfinding Design
• Brand Identity
• Editorial
• Logo Design
• Typography Design

Education

BA (hons) Graphic CommunicationUniversity for the Creative Arts
Sep 2007 - Jun 2010Farnham, United Kingdom