About me
Clients: Adidas, Anthropologie, BBC, Clarins, Disney, Estée Lauder, Fortnum and Mason, KPMG, Lacoste, LK Bennett, L’Oréal, M&S, Maybelline and Philips.
I am a creative leader with 11 years of experience and a proven track record of employing and leading an in-house team, crafting high-performing work that reaches mass audiences. I have created innovative, cross-platform UX strategies and targeted campaigns that have resulted in up to +40% conversion rates uplift and 15:1 ROI.
Passionate about interaction, behaviour science and technology, I identify opportunities through research, strategic insights and creative thinking to find ways that improve the user experience via a human-centred design approach.
Projects
Work history
Strategy and Design LeaderAccenture
London, United KingdomFull Time
Strategy and Design
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Head of DesignWe are Why
- London, United KingdomFull Time
Looking after the projects for the key clients, including leading bank (NDA)
Mentored, motivated and ensured efficiency within the design team
Day-to-day management of the creative processes, providing art direction and brand guardianship
Strategy, short/long term planning, production and implementation
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Skills
- Product Design
- UI Design
- Photography
- Project Management
- Art Directing
- Creative Leadership
- Brand Creation
- Digital UX
- Strategy
- Leadership
Education
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Design ManagementInteraction Design Foundation
- London, United Kingdom
Certificate in UX Management: Strategy and Tactics. Top 10% distinction
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Certificate in Mobile UX DesignInteraction Design Foundation
- London, United Kingdom
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