Lara Al-Hadeedi

Lara Al-Hadeedi

Art DirectorUnited Kingdom
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Rebecca smith
Emi Dixon
KINO .
Lara Al-Hadeedi

Lara Al-Hadeedi

Art DirectorUnited Kingdom
About me
Graduate of the Royal College of Art in MA Visual Communication and Chelsea College of Arts (UAL) in BA Graphic Design Communication, currently based in London. I work within a fashion/beauty context with a focus on digital campaigns, art direction, creative production & casting. PDF portfolio available upon request.
Work history
    T
    T
    Art DirectorThe Estée Lauder Companies Inc.
     - London, United Kingdom
    S
    S
    Art DirectorSara Hemming Studio
     - London, United KingdomFreelance
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Skills
  • Film
  • Print Design
  • Art Direction
  • Design
  • Post Production
  • Styling
  • Final Cut Pro
  • Illustrator
  • Indesign
  • Photoshop
  • Digital Design
  • Editorial Design
  • Fashion Photography
  • Visual Research
  • Mood Boarding
Education
    Royal College of Art logo
    Royal College of Art logo
    Visual CommunicationRoyal College of Art
     - London, United Kingdom
    University of The Arts London (UAL) logo
    University of The Arts London (UAL) logo
    BA Graphic Design CommunicationUniversity of The Arts London (UAL)
     - London, United Kingdom
Awards
    Royal College of Art logo
    Royal College of Art logo
    Varley Memorial AwardRoyal College of Art
    Bursary won for a visual campaign on overcoming female stereotypes in the Arabian Gulf, by interviewing and portraying a range of Kuwaiti athletes and their struggles, both online and in print (creation of an online platform and a printed publication.) http://activearabwomen.squarespace.com
    D&AD logo
    D&AD logo
    In-Book Award, D&AD New Blood AwardsD&AD
    Shortlisted entry for the D&AD New Blood Awards. Responding to a brief by online clothing retailer asos.com, to imagine what was next after street style and increase customer traffic online. I created a hypothetical app called 'ASOS NOW' as a real-time platform for sharing 3 second fashion films of style inspired moments. http://www.dandad.org/awards/new-blood/2014/asos-restyle-street-style/2303/asos-now/