Laszlo Balogh is an award-winning graphic designer and illustrator. After working in the world of advertising as an art director, he familiarised himself with the entire process of visual branding, from initial concept to final polished outcome. He combines his expertise in illustration, graphic design and conceptual creativity, to create an overall branding solution.
Projects
- IllustrationBesides Integrated design work, I also do Illustrations on a commission-basis, as well as in my freetime, to test out new techniques, software, and develop my artistic skills further in general. And just for fun :) I sell most of my self initiated works on different products on Redbubble, you can check out my store here; https://thisislaz.redbubble.com
- La TrezóA Digital Campaign to advertise a holiday apartment located in the tropical island of Mauritius. The 'brand' has the name of Trezó/Trésor - referring to the Mauritian creole/French word for 'treasure'. The concept comes from the idea of Airbnb, being a treasure map for holiday seekers, who, after doing their research, would stumble upon this treasure or a property, aiming to challenge the local hotels, providing a more authentic, and budget friendly option, while also maintaining high quality
- SprinklerSprinkler is an Ice Cream brand that borrows it’s feel and aesthetic style from the 80’s. We look for inspiration at the in-famous memphis style - a stylistic movement that emerged from this time, as a rebellion against the rules of design. - Bold colours, odd shapes, mismatching elements, all comes together to create a fun & fresh looking brand experience.
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Work history
Junior Art DirectorFounded
- London, United KingdomFull Time
Concept work for: Zipcar, Dropbox Paper, P&O Cruises, etc.
Present design concepts to a team and adapt projects accordingly.
Adapt quickly to new brands /ensure that their ethos & image is carried through to completion. Work alongside Senior art director to ensure company and department vision.
Skills
- Art Direction
- Photoshop
- Illustrator
- Graphic Design
- Illustration
- Editorial Illustration
- Digital Illustration
- Retouching
- Logo Design
- Advertising
Awards
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YCN Design AwardYCN Student Awards
Award -winning work for KFC's graphic design brief in the theme of togetherness. See work here:
https://www.thisislaz.com/graphicdesign/kfcAOI Illustration Award ShortlistAssociation of Illustrators (AOI)
https://theaoi.com/wia/laszlo-balogh/
Shortlisted for the AOI Illustration Award in the Commisioned (Books) category.+ Show more