Experience with storytelling and using social media to increase brand awareness, engagement and reach through key digital platforms. She has an intimate understanding of strategic planning and holds more than 6 year's experience creating digital communities and successful paid media campaigns.
Besides her work as a marketer, she has been involved in different cultural initiatives and has participated as a guest speaker in the Festival de Series Canal +, both in Barcelona and Madrid. After specializing in Film Direction, developed a thesis in baroque cinema. She is a member of the ACCEC (Associació Catalana de Crítics i Escriptors Cinematogràfics) and collaborates as a film critic in several online magazines such as La Cabecita, La Cultura no val Res and Cinema Ad Hoc.
Se has been jury at the XX edition of Mecal Barcelona International Short and Animation Film Festival, Filmin Atlàntida Film Fest and L'Alternativa Barcelona Independent Film Festival. Her project 'Costumbre' has been selected in the 3rd edition of Acció Curts by Dones Visuals.
Work history
L
L
Digital & Communications SpecialistLa Salle Campus Barcelona
Barcelona, SpainFull Time
- Manage the day to day calendar, planning and running the key social media channels of the university (Instagram, Facebook, Twitter and Linkedin).
- Work with other departments to identify key topics and translate them into content (copy, images and video graphics)for our Social Media channels.
- Set and monitor KPI’s for measuring success and guiding future campaign decisions.
- Develop a planned social media approach to grow the role of social media platforms, leveraging communities to expand and engage the audience with clear, consistent messaging to drive sales and enhance brand reputation.
- Monitor and manage customers’ feedback across major social networks and actively mine social conversations for relevant information and opportunities to engage in a two-way conversation with our audience on social platforms.
- Creation of bespoke mobile native content, including short and long form video for all Social Media Channels.
- Lead in innovation, staying ahead of digital technologies and trends; implementing reactive campaigns utilizing new developments when appropriate.
- Use of Google Analytics and SEMRush to develop a brand content/editorial strategy, along with the trends and data provided by our social media channels.
- Video and image editing via Adobe Suite (Premiere Pro, Photoshop, Illustrator).
N
N
Time ManagerNew Events
Barcelona, SpainFreelance
- Time management for La Liga Santander football matches.
+ Show more
Skills
- Digital Marketing
- Paid Media
- Social Media Marketing
- Social Media Management
- Video Creation
- Motion Graphics
- Graphic Design
- Content Strategy
- Data Analysis
- Community Management
Education
L
L
Brand Community Management, Social Media Branding & Digital Strategy ManagementLa Salle Campus Barcelona
- Barcelona, Spain
U
U
Contemporary Film and Audiovisual Studies International MasterUniversitat Pompeu Fabra
- Barcelona, Spain
+ Show more
Awards
D
D
Acció Curst selectionDones Visuals
The short film 'Costumbre' was selected in the 3rd edition of Acció Curts by Dones Visuals.