Laura Brrs
Available

Laura Brrs

Head of Marketing & CommunicationsGeneva, Switzerland
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Pilar Diez De Medina
Laura Brrs
Available

Laura Brrs

Head of Marketing & CommunicationsGeneva, Switzerland
About me
Analytical, critical-thinking, strategic vision Creative and motivated by team-work Experiences in BtoB real estate and tourism industry Proven experience in communication strategies that allow a holistic and comprehensive view of companies business Fluent in English and French
Work history
    S
    S
    Head of Marketing and CommunicationSPGI
    Geneva, SwitzerlandFull Time
    ・Corporate marketing strategy development ・Graphic standards update & implementation ・Streamlining of corporate process & communication tools ・Events organization & coordination ・Annual online and offline strategy, budget management ・Key contact with communication and marketing services suppliers ・Management of the design & production of marketing tools, marketing strategy and clients accounts ・Interface between company users and outsourced IT services ACHIEVEMENTS Management of the on-and-offline marketing objectives with an annual budget of 150K. Managed the IT plateforme migration to Microsoft 365 cloud environment Implementation of the CRM Dynamics Change management for the company users Currently working on the re-branding of the company including the launch of its new website
    S
    S
    Marketing ExecutiveSPGI
     - Geneva, SwitzerlandFull Time
    ・Implementation of management's marketing strategy ・Digital strategy deployment ・Marketing budget management (CHF 150K) ・Key contact with communication and marketing services suppliers ・Design of company and client brochures and flyers ・Management of client press advertisements calendar ACHIEVEMENTS Development and implementation of new digital tools for the company and its clients (social networks, emailing and programmatic campaigns). Simplification of the customer marketing and budget process that produced 24 % savings on marketing expenses.
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Skills
  • Graphic Design
  • Branding
  • Photoshop
  • Print Design
  • Layout Design
  • Marketing
  • Brand Marketing
  • Brand Strategy
  • Marketing Strategy
  • Account Management