About me

A BA [Hons] Fashion Business and Promotion Graduate from Birmingham City University - specialising in creative design, content and marketing.

PostsProjectsExperienceTeam

Projects

• 2

  Places #1A side project in my spare time is capturing places or exhibitions visited and working on new identities. A visit to Birmingham Botanical Gardens inspired me into how I could utilise the photography taken with a modernist approach to design, producing a collection of posters.
• 3

  The Big Peg - Brand IdentityHome to many a creative business, The Big Peg imposing over Birmingham's Jewellery Quarter needed a fresh identity. Working from shots taken by local photographers, Handover as part of a marketing over-hall, I developed a range of logos for use across corporate and digital marketing. Bold lines were taken from the architecture of the building with the colour palette in keeping with the original aesthetic.
• TEK.studio - Brand IdentityIntegrating the positive and friendly approach to working with clients, TEK. needed an inviting and fresh brand identity. Going ahead with the idea of interchanging the colour scheme every season and referring back to the studio's Norwegian routes, this in turn reflected in the final branding - utilising Norwegian words and phrases like 'Hei' from the business cards to web design.

Work history

Content CoordinatorBWS Shellharbour
Apr 2016Birmingham, United KingdomFull Time
As an experienced member of the team my role is managing, scheduling and producing creative content across Instagram and e-commerce platforms; this covers new season product, competitions and working closely with brands organising in-store events. This has allowed me to further my skills in developing social media strategies and emerging trends and changes within the social platforms ultimately generating a new following on Instagram and driving traffic to the online store. Furthermore I also had the opportunity of assisting with the styling and shooting of the stores Spring Summer 2018 look book, utilising skills gained from my degree and previous experience and then distributing relevant content across social channels.
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Creative DesignTEK.studio
Jun 2017 - Apr 2018Birmingham, United KingdomFull Time
Working as creative designer covered all sectors of the studio; visual and graphic design, interiors, marketing and events for a varied client base. Projects ranged from the branding and interior design of a craft beer client to social media and events managementww of a Birmingham outdoor events space. My main responsibilities included correspondence with clients and manufacturers alongside researching and producing interior and branding packages to a strict deadline whilst maintaining the studios personal social accounts. The role enabled me to enhance my skills further in Adobe Illustrator, InDesign, Photoshop and project management in working to time schedules to meet the needs of clients.

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Skills

• Digital Marketing
• Corporate Branding
• Corporate Identity
• Creative Strategy
• Social Media Management
• Content Coordination
• Adobe CS
• Brand Identity

Education

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BA (Hons) Fashion Business and PromotionBirmingham City University
Sep 2014 - Jul 2017Birmingham, United Kingdom
Modules covered include branding, buying, digital marketing, pr, visual merchandising, trends forecasting and events management.
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BTEC National Diploma Fashion Design and TextilesHalesowen College
Sep 2012 - Jun 2014Birmingham, United Kingdom
The course comprised of garment design and construction, pattern cutting, fabric technology and CAD drawings to industry standard.

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