Laura Spanu
Available

Laura Spanu

Graphic and Brand DesignerLondon, United Kingdom
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Dylan Lennon Ford
Dan Tong
Jennifer Lessnau
Laura Spanu
Available

Laura Spanu

Graphic and Brand DesignerLondon, United Kingdom
About me
I am a communication and graphic designer and I am specialising in branding. I really enjoy experimenting with different techniques, my love for this subject stems from my passion for illustration, in fact I also consider myself an illustrator. In the group I like to keep an eye on almost everything, to ensure every part is well connected. I have worked especially with Adobe Illustrator, Indesign, After Effects, Figma, Photoshop, Blender, and Premiere. I define myself as a person, who is very determined and sure of what she wants, creative and energetic. A designer, never out of ideas (I talk a lot). A stubborn one, who is always up to learn something new. A sincere person, who always expresses her opinions and loves to confront different views. A total extrovert, who always likes to broaden her horizons and meet people. Apart from design, I have a lot of hobbies and interests, I like lettering, reading books (especially political novels, my favorite at the moment is Animal Farm by George Orwell), collecting oddly shaped objects, and more recently analogic photography.  I define myself as a passionate person, I like to use my soul in everything I do, and sometimes it can be hard because when bad things happen you feel horrible, at the same time though when things go in the right way it feels amazing.
Projects
  • At My Place (TOP TRUMPS)
    At My Place (TOP TRUMPS)D&AD entry for Top Trumps. What gives more hints about your personality than your house? Create your own deck of cards based on how you live, no worries: we won't judge your messy living room.
  • Sicko - a rage experince
    Sicko - a rage experinceThis brand was the final project of my BS, if you look closer you can see my tears and pieces of my soul all over the pages.
  • Humie - Grow your energy
    Humie - Grow your energyHow to make people like bacteria
Work history
    TEN London logo
    TEN London logo
    Branding DesignerTEN London
    London, United KingdomInternship
    During this Role, I helped internally the agency create its brand identity and maintain it on every asset. It was helpful for me as a person and as a designer to understand how to work inside a creative agency and how to collaborate with people who have different backgrounds than mine.
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    C
    Lead Graphic DesignerCiakClub
     - Milan, ItalyPart Time
    During this role, I was the head of design for CiakClub (a blog and social media account about cinema that counts 1,6 million followers). I created their visual identity and I was in charge of creating posts and stories often in collaboration with streaming platforms such as Disney+, Nowtv, and Sky. I used my skills as an illustrator to represent the movies and give a peculiar touch to their aesthetic, matching also the brand identity of the brands we were doing partnerships with.
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Skills
  • Illustration
  • Motion Design
  • Graphic Design
  • Editorial Design
  • Branding Design
  • UX
  • Web Interface Design
  • Time Management
  • Packaging
  • Typography Design
Education
    University of The Arts London (UAL) logo
    University of The Arts London (UAL) logo
    MA Graphic Branding and IdentityUniversity of The Arts London (UAL)
     - London, United Kingdom
    During this Master I managed to specialize in my chosen field and develop my skills as a complete designer, using my creativity to take care of brands as their whole, focusing on the details that make a difference between a consistent brand and a confusing one.
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    P
    BS, Communication DesignPolitecnico di Milano - School of Design
     - Milan, Italy
    During this degree I learned design principles, developing my proficiency in Illustrator, InDesign, Photoshop, and Motion Design, this degree has equipped me with the technical skills necessary to bring ideas to life.
Awards
    D&AD New Blood logo
    D&AD New Blood logo
    Wood PencilD&AD New Blood
    The name of my project is 'FloorplanoftheFuture' and it's an awareness campaign that talks about the crisis of the space we live in, which is getting smaller and smaller. By using brackets (which recall the floorplans) and printing life-size floor posters of real mini houses (with the idea of people walking on them and feeling the lack of space) we managed to find a way to connect with the public and make them aware.