About me

A keen copywriter with a sharp eye, I am focussed on delivering clear, enticing messaging alongside striking imagery. Fascinated with the way we learn and apply language, I pursued a degree in English Language and Linguistics to achieve a career dedicated to using language to influence and engage. Out of hours, you will find me baking banana bread, perfecting latte art and discovering how else to display avocado on toast. Oh wait...

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Work history

Content MarketerIndigo Rock Villas
Apr 2019London, United KingdomFull Time
- Create, edit and send weekly newsletters via Mailchimp - Manage six social media accounts from creation through to scheduling - Work alongside Head of Communications developing campaign strategy across all digital channels for two companies - Design, maintenance and optimisation of two websites - Write, optimise and upload blogposts - Create infographics, posters and GIFs using Adobe software - Implantation of increased organic and paid social strategy across two Instagram accounts significantly increasing followers and reach - Build targeted CRM lists utilising personalised content - Digital community management
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Senior Digital Campaign ExecutiveDMG Media
Oct 2018 - Apr 2019London, United KingdomFull Time
- Manage weekly planning, budget and implementation of paid social media for YOU.co.uk and promotional activity for Daily Mail and The Mail on Sunday - Create, edit and upload content for feature articles and competitions - Curate content for weekly newsletter - Assist the Digital Editor and the Social Media Manager in campaign strategy and marketing of digital channels - SEO for YOU.co.uk to better user journey and storytelling - Monitor brand awareness and community management using social listening tool - Integral for a 43% increase in social traffic, 97% increase in brand reach and 53% increase in social platform likes

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Skills

• Basic Html
• Paid Social
• Content Copywriting
• Activity Analysis
• Adobe Creative Suite
• Editing Copy
• Budget Management
• Strategy
• SEO Copywriting
• Wordpress

Education

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Bachelor of Arts (with Honours) – English Language and LinguisticsThe University of Sheffield
Sep 2013 - Jul 2016Sheffield, United Kingdom