Layla West

Layla West

Marketing SpecialistLondon, United Kingdom
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Layla West

Layla West

Marketing SpecialistLondon, United Kingdom
About me
I'm an experienced creative marketer who has been responsible for integrated marketing campaigns that shift metrics, brand strategy and content marketing for cultural impact brands and double digit growth companies.
Projects credited in
  • giffgaff gives you a voice - Brand Campaign & TV Sponsorship
    giffgaff gives you a voice - Brand Campaign & TV SponsorshipIn 2019 giffgaff gave you a choice. In 2020 giffgaff gives you a voice. We embarked on a soapbox tour of the UK and invited everyone to have their say. Not just the city dwellers, but those in smaller towns who can feel overlooked and under-heard. We wrote, shot and directed the brand TV, social and OOH campaign on refurbished phones to push giffgaff’s vision for a smart, savvy and sustainable future. To reinforce the giffgaff messaging and elevate their partnership with #TheVoiceUK, we also sh
  • giffgaff - Putting community first - Brand TV
    giffgaff - Putting community first - Brand TVNow more than ever being part of a community is hugely important, especially when people can’t physically connect with each other. Community has been at the heart of what giffgaff does for the last ten years and is something we felt worth highlighting in the current climate. We wrote, shot and directed the TV and social campaign on refurbished phones to push giffgaff’s vision for a smart, savvy and sustainable future.
  • giffgaff - BIG v small
    giffgaff - BIG v smallCampaign for giffgaff to highlight the advantages of being small and challenge the conventional notion that big is always better. We wrote, designed and animated a series of playful animations that featured on giffgaff's social channels.
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Work history
    We Are Social logo
    We Are Social logo
    Marketing | Brand | Strategy | ContentWe Are Social
    London, United KingdomFreelance