About me
Graduated in Communication Design (UP), combined the acquired knowledge about creative process with strategic thinking, performing the Master's Degree in Branding at ELISAVA, Barcelona.
At an internship in Interbrand (Madrid) worked mostly in branding and corporate design projects and, later, had a closer interaction with cultural production while working in editorial and exhibition's design at Kiko Farkas' Maquina Estúdio (São Paulo).
Still in São Paulo, worked with planning, communication and production of corporate and cultural events in Agencia Tudo and XYZLive (both part of ABC Group). Meanwhile, accomplished a post-graduation in cultural projects' management and developed a paper about the strategic use of branding tools applied to cultural institutions' management.
Back in Portugal, is now partner at Noocity Urban Ecology, developing and managing the brand strategy and communication area. Allied to this runs other projects as a strategic communication consultant mainly for cultural projects.
Work history
Brand Communications Manager
PortugalFull Time
Development of the Brand Strategy; Communication and Marketing Plan; Online & Offline Corporate Communication Management; Content Marketing, Media and Social Media Management
Project Manager
PortugalFreelance
Strategic communication management and consultancy services; Project management; Cultural Production; Branding; Graphic Design
Customers: Quaternaire Portugal | City of Espinho, OITO24 Festival 2015, OITO24 Festival 2016 | Opium | Unicef Portugal | City of Coimbra, Convento São Francisco | Contextile 2016 - Contemporary Textile Art Biennial
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Skills
- Branding
- Creative Direction
- Conceptual Thinking
- Brand Creative Strategy
- Project Managment
- Strategic Planning
- Graphic Design
- Content Marketing
- Events
- Cultural Management
Education
Master
- São Paulo, Brazil
Cultural Managment; Culture, Development and Market
Cultural Project Management; Cultural Communication and Marketing
Paper on strategic use of branding tools applied to cultural institutions' management.
Master
- Barcelona, Spain
Master on Branding and Corporate Identity
Brand Strategy; Brand Management; Corporate Identity and Communication
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Awards
Prémio Nacional de Industrias Criativas
National Prize for Creative Industries