Work history
3
3
Director of Marketing and Business Development361
Luton, United KingdomFull Time
Fully responsible for the management of the marketing and business development functions of the business. Overseeing multiple teams and working alongside ownership to create deliverable strategies, targets and outcomes. Increased turnover by 8% year on year on a budget and in a difficult business environment.
Marketing
• Able to deliver full marketing, communications and PR plans. Can manage a wide range of projects including website, branding, PPC, SEO, event management, brochure creation, graphic design and content simultaneously
• Work alongside the board to convert the company vision into a deliverable marketing strategy by creating individual plans for the three brand identities within the organisation
• Line management of 3 staff; including reviews, goal setting and personal development
• Increased turnover by 8% year on year on a limited budget
Business Development
• Responsible for the overall management for the business development and end-user technical sales team, maximising efficiency, profitability and output
• Managed to increase profits year-on-year by identifying and pursuing new business through the full sales process in both the B2C and B2B environments
• Generated and attended public speaking events and business development meetings at events across the country, including 100% Design and The Facilities Show
• Able to provide feedback and reports to company owners regarding business development opportunities, KPIs etc. Creation and delivery a strategy for Technical Sales department
Skills
- Business Development
- Client Services
- Sales
- Account Management
- Marketing
- Presenting
- Marketing Strategy
- Social Media Marketing
- Copywriting
- Brand Marketing
Education
T
T
MSc in Political Sciences and JournalismThe University of Salford
Salford, United Kingdom