Social Media AssistantPrimark
Reading, United KingdomFull Time
• Create, write and publish engaging daily content across all Primark social channels. • Co-ordinate and brief weekly social shoots with studio, liaising with the Digital Content, PR and VM teams. • Track and analyse overall content performance and suggest improvements • Experience using scheduling tools, Social Bakers, and other listenting tools. • Proven track record of creating engaging visual and current content for Instagram.
Marketing InternThe Primal Pantry
- United KingdomInternship
• Self-sufficiently covered all areas of Marketing in a start-up environment • Daily communication through social channels: Facebook, Twitter, Instagram, Snapchat and WordPress • Independently working and creating unique content to engage followers • Managed social media strategy, along with organizing a campaign calendar • Generated achievable campaign objectives, focusing on maximising followers • Organised and arranged sample send outs, managed all marketing collateral • Built and maintained working relationships with significant online influencers • Monitored and reported on competitive activity, researched relevant trends, events and opportunities • Assist with product hand-outs, research attractive locations/ideas for sampling • Managing events, attending as well as representing the brand at consumer and trade shows • Daily management of consumer queries inbox
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- Fashion Content
- Creative Direction
- Schedule Coordinating
Digital MarketingUniversity of Central Lancashire
Preston, United Kingdom
BA (Hons) Marketing with Digital – 1st Class Honours Modules included – Buyer Behaviour, E- Marketing, CRM E-Commerce, Retail Marketing, Campaign Planning & Strategy, Market Research and Product Development * Completed several individual market research assignments, received a 1st class mark for a project detailing how an international brand could integrate successfully within the UK market.