About me

Committed and driven copywriter and social media manager with experience in print journalism, online journalism, social media management and marketing/ advertising. Passionate about creative writing and an aspiring author of children’s literature.

PostsProjectsExperienceTeam

Work history

CopywriterImperial Leisure
Nov 2017 - Sep 2018London, United KingdomFull Time
• Developing original, creative concepts for campaigns and communications for three major retainers • Researching and writing reactive tweets • Curating content calendar posts (paid and organic) • Pitching and leading several reactive campaigns and live video competitions • Sourcing and writing content for blog posts and emails • Working with brands’ unique tones of voice and strategies • Writing all copy for campaigns, both at the campaign planning/development stage and during the in-campaign optimization stage • Proofreading and editing • Using Photoshop, Illustrator and other tools to create graphic content • Contributing towards copy and strategy to launch a new app for an existing client
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Social Media ManagerCF Commercial
Jun 2017 - Nov 2017London, United KingdomFull Time
• Developing and implementing social media strategies to promote and market company • Liaising and developing relationships with clients • Attending network events and scheduling meetings with clients • Supporting team with presentations, meeting prep and writing newsletters • General administration such as numerical reporting and invoicing • Using engaging copy on email newsletters to increase our open rate • Implementing a new system of documentation on Google Drive to better track staff’s collaborative work such as in-depth historical WIPs and invoicing

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Skills

• Writing
• Html
• Blogging
• Magazine
• Pitching
• Editing
• Sub-editing
• Social Media Management
• Strategy
• News Reporting

Education

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BARhodes University
Jan 2014 - Jan 2017Grahamstown, South Africa
Double major: Journalism and Media Studies English Literature Other modules: Art History and Visual Culture French Earth Science isiXhosa
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FGASA Level 1 Safari GuideBhejane Nature Training
Sep 2013 - Dec 2013Hluhluwe, 3960, South Africa
Practical, on-site safari guiding course covering the following topics, for example: Planning of game drives and walks Navigation and orientation Weather and climate Anticipating animal behaviour Plant identification and uses Identification and ecology of invertebrates