I'm Lilly. I’ve always loved to write. Starting as editor-in-chief of my own newspaper at the tender age of 8, I quickly sought new career challenges. Highlights include having my first story published in the local paper aged 10 and having my blog featured in ZEIT Magazin. Although I occasionally strayed from writing – a degree in Graphic Communication being the longest and most distracting of such forays – I always returned. I’m happy that I did. Today, I’m a copywriter with over 6 years of experience and have written for a variety of clients, editorial and commercial.
Work history
CopywriterPeloton
London, United KingdomFull Time
I'm part of Peloton’s international creative studio, where I’ve been helping to develop the brand across the UK and Germany – and shake up the fitness industry in the process. On a day-to-day basis, I work on creative campaigns from concept to post-production and write copy for both acquisition and retention across all channels.
Creative ConceptKemmler Kemmler GmbH
- Berlin, GermanyFull Time
As the only bilingual writer, I brought my expertise in both the German and English language and their quirks to campaigns and projects at Kemmler Kemmler. This included full-funnel campaigns from conception to application and the launch of new and exciting brands, including SieMatic, Bikini Berlin, Tinder and Cheerio*.
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Skills
- Copywriting
- Advertising
- Editorial Content
- Editorial Concepts
- Content Creation
- Content Commissioning
- UX Copy
- Social Media
- Press Copywriting