Work history
Social Media & Content ManagerAstrid & Miyu
London, United KingdomFull Time
Taking the transition from agency to in house I am now responsible for all social media assets and general content creation for Astrid & Miyu. The brand are currently sold worldwide in both retail stores and online websites such as Asos. Day to day responsibilities include:
Ensuring all reports / calendars are complete / have been approved by
Head of Marketing.
Creating content and assisting team with content creation idea
generation.
Generating innovative campaign concepts to increase awareness,
engagement and following.
Stay on top of ways to amplify social media presence, grow audiences
and increase engagement.
Generating daily social content for the brand across all key platforms and channels, reaching daily, weekly and monthly targets.
Social Media & Content ManagerB the communications agency
- London, United KingdomFull Time
Clients included Models Own, KMS, Lord & Berry, ELLE, Inglot, Sienna X, Mark Hill, Tweezerman, Mii Cosmetics, Brave Soul, Bondi Sands, Hidden Fashion, Emulsion, Mii Cosmetics, Unity Beauty Essentials, Panache, YOPE, Udo's Choice and Boombod.
Renowned for a hands-on, creative approach, b. the communications agency
is a results-driven and vibrant agency in the heart of London offering fully
integrated Global PR, Social Media & VIP campaigns.
Key Responsibilities:
• Overseeing all clients with Digital Director.
• Ensuring all reports / calendars are complete / have been approved by
Digital Director then Client.
• Delegating work to the team and working on designated calendars.
• Creating content and assisting team with content creation idea
generation.
• Ensuring all content created for the calendars are scheduled in with
Graphics designer and completed / signed off by Digital Director.
• Ensure all content is scheduled correctly by team – check image sizes,
grammar, copy allocation etc..
• Social media crisis management.
• Generating innovative campaign concepts to increase awareness,
engagement and following.
• Stay on top of ways to amplify social media presence, grow audiences
and increase engagement.
• In the know about all innovative Digital & Social industry updates –
utilising this knowledge to pitch in innovative digital concepts for brands
to sell in extra content / digital content opportunities with the Digital
Director
• Managing ad campaigns and content creation with the Digital Director.
• Research and nurture relationships with online influencers & content
creators
• Suggesting and pitching for new business with the Digital Director
• Working with the Paid Media and Insights manager to ensure
campaigns and search tell a consistent story/
• Working on Strategy and seasonal reviews for all clients
• Be a Digital Ambassador for the company, educating both the clients
and in-house teams.
• Managing and delegating.
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Skills
- Social Media
- Content
- Content Creatiion
- Visual Communication
- Communication
- Content Creator
- Client Relations
- Account Management
- Influencer Marketing
- Customer Engagement
Education
L
L
BTEC Level 3 Extended Diploma in Fashion Styling & PromotionLiverpool Community College
- Liverpool, United Kingdom
I studied Fashion Styling & Promotion commuting to Liverpool each day in order to gain experience in what I loved most. I achieve D* D* D* in all of my coursework and studies which then lead to me choosing the path of Fashion Communication and Promotion at Nottingham Trent University which after a year I then discovered I wanted to take the move to London and gain industry experience rather than spending three years on a degree.
Awards
UAL Photography Award