Work history
U
U
Creative Copywriter & Digital Content ProducerUnited Communications Group
TaiwanFull Time
Brand marketing clients: Taiwan Beer, Ludeya, Honeywell, Braun, Uni Air, and Yuanta Warranty
•Pitched campaign ideas including advertising mockups and banners to brand marketing clients.
•Contributed creative ideas for campaign slogans.
•Developed advertising creatives across digital, social and experiential platforms, and in print.
•Designed wireframes for campaign websites.
•Selected interview questions and interviewed participants for both the Braun and Ludeya campaigns.
•Produced advertising campaign videos for clients, Honeywell, Ludeya, Braun, and Yuanta Warranty.
•Created storyboards and wrote scripts in both Chinese and English for advertising competition case films.
M
M
Creative IntegratorM'Orange Digital Branding Agency
- TaiwanFull Time
Brand marketing clients: New Balance, Audi, Nivea, Kirin Bar Beer, and Lian Hwa Foods
•Developed advertising creatives across digital, social and experiential platforms, and in print.
•Designed wireframes for campaign websites.
•Selected interview questions and interviewed participants for both the New Balance and Nivea campaigns.
•Produced advertising campaign videos.