I possess a distinctive style that has been represented in various formats through print and digital media, including my participation in Start-Ups such as Mind Set Play and well-known brands such as Disney, Marvel, Coca-Cola, and Nickelodeon.
Currently focused on branding, I work with brands and Start-Ups across digital, and print. While my aesthetic is colorful and playful, I can adapt to any pre-existing design style working remotely or as part of a team.
Projects
Work history
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Brand and Social Media DesignerPledione Studio
IsraelFull Time
- Designed and developed the branding for WorldParks, an environmental charity focused on protecting ecological landscapes on a global scale. The company was accepted as part of the Google for Non Profits program and took part in the global landscape forum at UN headquarters at the same time that it increased donations from american conservationists and environmentalists to fund projects worldwide.
- Developed a solid brand identity and signature for Tori Bakes gluten-free bakery, Kambu kombucha beverage, and Body Blossom organic cosmetics, including everything from logos to graphics to holistic brand and social media experiences. These brands acquired their online presence and increased their Instagram engagement by 50% in a 6 months period.
- Produced the packaging design for Body Blossom which was later on curated by ADF&PCD Paris Cosmetics Fair as one of the best designs worldwide and featured on their Instagram as inspirational new packaging for June 2020.
- Created illustrations Clipper Lighters retail collections in Israel and Europe, reaching thousands of consumers in the market and taking part in a booming industry to be worth be worth US$ 7.4 billion by 2026.
- Conceptualized MIND SET PLAY Connecting Pathways strategy game. The design which is in process includes branding, packaging, cards game with manual and the development and implementation of a digital application.
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Graphic Designer / IllustratorPPI Worldwide Group
- IsraelFull Time
- Designed branding, marketing, print, and web material for Disney’s promotional campaigns in Rewe European supermarkets, which increased the Christmas seasonal sales by 30%, reaching more than 77 million customers in 12 countries.
- Worked with management to develop PowerPoints for client meetings and conference presentations that boosted the marketing team to close deals with licensors, existing, and potential clients in the European market, and strengthened the brand’s reputation.
- Developed web and print mini-bottles graphics for Coca Cola’s Brazil Soccer Worldcup campaign. More than 6 million bottles were sold, and Coca-Cola topped the list of sponsoring brands with this promotion.
- Conceptualized and developed panels and exhibition mockups, brochures, pamphlets, print and digital marketing material for Las Vegas Licensing Show and Spielwarenmesse Toy Fair in Germany.
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Skills
- Photoshop
- Adobe Illustrator
- Adobe Indesign
- Illustration
- Branding
- Packaging
- Foreign Languages
- Typography
- Corporate Branding
- UI Design
Education
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User Experience DesignUdacity
Emeryville, United States
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Entrepreneurship for Start-UpsHagag
Netanya, Israel
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