Work history
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Content Creator and BloggerGRLBANDBLOG
Glasgow, United KingdomFreelance
Throughout my academic and professional career, I have also been creating music focussed content via my blog (www.grlbandblog.com) and Instagram account (www.instagram.com/grlbandblog) Through these outlets, I have had the opportunity to partner with a number of brands such as Huawei, Panasonic and o2 as well as festivals such as Summer Sessions, TRNSMTand Blue Dot Festival.
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Social Media Manager and Content CreatorBlk29 - Six by Nico
- Glasgow, United KingdomFull Time
During my time at Blk29, I assisted in the planning and creation of content for Six by Nico's nationwide restaurant launches - in addition to the brand's six-weekly menu campaigns.
Additional Duties
Within this role, I also undertook regular photoshoots and planned social content for a number of Glasgow based restaurant brands including Bibimbap West, Mezcal, 111 by Nico, The Hebridean and more.
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Education
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Masters Degree in Digital Marketing - DistinctionUniversity of the West of Scotland
- Glasgow, United Kingdom
On UWS's Digital Marketing masters degree, I studied various elements of the ever-evolving industry from marketing strategy and campaign design to content creation and branding. Throughout my time on the course, I worked on multiple practical projects including the creation of my blog - which I use to this day.
Modules included -
Digital Marketing Practice
Branding People, Places and Spaces
Digital Marketing Theory
Creative Research
Content Media Management
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Diploma in Culturally Customising Global Digital MarketingKedge Business School
- Marseille, France
In this international exchange module, I learned about the importance of tailoring content to different countries and cultures. Within this course, I worked with students from around the world to create social media and web content to suit our cultural likes and needs.
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