About me
A highly motivated and professional individual with first-rate organisational skills and the ability to produce a consistently high standard of work, proven to demonstrate originality and creativity throughout. An effective team player with excellent interpersonal skills, capable of engaging and liaising with a broad range of individuals from a variety of backgrounds. Passionate for all genres of music, entertainment and creative arts, continuously challenging media sources for diversity to further my own musical, entertainment and creative horizons. My professional experiences to date has provided me with a wealth of specialist skills and expertise. I am committed to facing new challenges to pursue my future career goals.
Projects
- Undergraduate DissertationResearched, planned and authored a 10,000-word dissertation on the position of tribute bands in the music and entertainment industries, with focus placed on audiences changing perceptions to answer the question: What makes people attend tribute gigs? Continual management of deadlines and liaisons with project mentor for the development of research and writing skills, culminating in the successful interviewing of 10+ renowned industry professionals, many of which are currently recognised acts, gaining advice and opinion to inform my research.
Work history
Sales & Marketing Executive
Glasgow, United KingdomFull Time
Responsible for day to day promotion and marketing of Glasgow Music Studios
Managing and developing all social media platforms to appeal to a diverse audience
Creating and running various direct marketing campaigns
Sales – Implementing new sales initiatives for the team and systems to measure progress.
PR – updating news on website, press stories and writing press releases
Promotions – running voucher offers, setting up deals and executing promotions, creating & editing video promotions
Events – management of events including new ideas, live gig nights and project showcases. Ran a GMS live gig night with local bands with industry links.
Admin – cashing-up, reception duties, bookings
Website development and content creation, growing number of visits to 5000+ monthly
Recently taken on the role of business development – responsible for sourcing new partnership opportunities, sponsorship and possible revenue streams for the studio.
Marketing & Promotions Assistant
- Glasgow, United KingdomFreelance
Voluntary Marketing & Promotion Assistant, September 2015 – November 2015, Glasgow
• Main duties included promotion and marketing the various events and screenings via social media in the weeks before and weekend of the festival.
• Worked as part of the front of house team at events across the festival, liaising with curators and organisers whilst managing audiences, acting as a point of contact for general information.
• Other responsibilities included box office duties, ushering at screenings, and blogging.
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Skills
- Creative Arts
- Music Industry
- Music
- Music Marketing
- Content
- Socail Markting
- Social Meda
- Marketing
- Social Media Marketing
- Social Media Management
Education
Bachelor of Arts (Hons) Commercial Music
- Ayr, United Kingdom
Bachelor of the Arts Degree in Commercial Music with First Class Honours
• Researched, planned and authored a 10,000-word dissertation on the position of tribute bands in the music and entertainment industries, with focus placed on audiences changing perceptions to answer the question: What makes people attend tribute gigs? Continual management of deadlines and liaisons with project mentor for the development of research and writing skills, culminating in the successful interviewing of 10+ renowned industry professionals, many of which are currently recognised acts, gaining advice and opinion to inform my research.
• Performance workshops as well as live performance with various individuals, differing in terms of individual experience and capabilities.