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Lisa Peters

Freelance Content Marketeer

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  • LevelMid Level
  • LocationUtrecht, Netherlands
  • AvailabilityLocked Pro Plan feature
  • ProfessionsFreelance Copywriter - Freelance Creative - Social Media Specialist

About me

Hi, I'm Lisa; the founder of Bakkie Content! After working in Social Media and Content Marketing in the entertainment industry for several years, I decided to start my own company. A strong cup of coffee and a Chamber of Commerce registration followed and Bakkie Content was born. I'm a natural story teller and love taking people on a journey with my content, whether it be written (Blogs/Copy) or visual (Art direction/Vlogs/Online Video). I have a knack for mind blowing puns and gorgeous visuals, but no patience for spelling mistakes. Always curious and quick to learn new skills, I keep exploring my horizons and keep up to date with new developments in my field. In my spare time you can find me traveling the world and capturing my experiences as an amateur photographer on my Instagram page (@explorerology), exploring my hometown Utrecht for the blog Explore Utrecht, on stage performing sketches and plays with theatre group Theewater or pretending to be Whitney Houston at my local karaoke bar.

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Skills

  • Social Media Management
  • Blog Writing
  • Copywriting
  • Online Video
  • Content Strategy
  • Photography
  • Content Editor
  • Dutch
  • Content Translation

Work history

2017

Content Marketing Manager

Vue Cinemas

Jun 2015 - Jun 2017
  • Amsterdam, Netherlands
  • Full Time
  • Developing, producing and managing online content to inspire audiences with the magic of cinema and big screen entertainment! ☆Key achievements:☆ - Growing Vue's Social Media presence from 30.000 to over 120.000 likes and followers on Facebook, Twitter and Instagram. - Presenting and coordinating Facebook livestreams, like at the Independence Day premier but also a live prize show to celebrate 100.000 likes on Facebook. - Instagram: adding Instagram as a Social Media channel to reach a younger audience on Social Media and expand our online presence. - Blog/Vlog: creating a strategy for adding both a Blog and Online Video/Vlogs to Vue's online presence, as well as the creation of all content: writing and taking photos for blogs as well as filming, presenting in and editing video's. - Photoshoots: organizing and coordinating a yearly photoshoot with our Vue staff as models.

2015

PR and Social Media Manager

tinyBuild Games

Jun 2014 - Jun 2015
  • Utrecht, Netherlands
  • Full Time
  • - Content creation: shooting and editing video, writing short copy, creating and editing images, including infographics (Photoshop, iMovie) - Main contact for Press and Social Influencers/Youtube personalities (Mailchimp) - Community management (Facebook, Youtube, Twitter, Reddit, Tumblr, Forums) - Analyzing Social Media Data and creating new strategies and/or different kinds of content based on this data. (Google Drive/Docs/Sheets, Excel) - Providing assistance with the organisation of showcasing TinyBuild at (gaming) conventions.

2013

Junior Social Media Manager

XITE

May 2013 - Dec 2013
  • Amsterdam, Netherlands
  • Full Time
  • - Community management - Working with different CMS-systems (Hootsuite, Sprout Social) - Data analysis (Facebook Insights, Youtube Analytics, Google Analytics and Twitter analysis reports on Hootsuite and Sprout Social) - Writing long and short copy for Xite's Social Media and their website. - Researching, developing and carrying out new Twitter,Youtube and Facebook strategies for the company (including Viral Marketing, Facebook Ads and working with social influencers and bloggers). - Recognizing and analyzing Social Media KPI's, acquisition of social influencers and other points of improvement. - Coached new Interns.

Education

2013

BA Media Studies

Utrecht University

Sep 2009 - May 2013
  • Utrecht, Netherlands
  • Focussing mainly on Film and New Media, but also comparing intermedial relations with other media like television, theatre and the printed press. My studies mostly revolved around doing qualitative research and analysis of different media, but I've also had some practical classes making video's (producing, directing, writing and editing). I've also acted in several video productions of fellow students.