Logan Smith

Digital Account Director

FollowUnfollow

Join our Pro Plan to message Logan

You can only message people who are following you. If you’d like to message this person, simply join our Recruiter Pro Plan.

  • LocationLondon, United Kingdom

About me

 

• Cannes Lions winning social media strategist with more than seven years of experience working on FMCG brands in the UK and US. • Experienced client servicer and digital adviser responsible for building trusting relationships and long-term agency engagements. • Expertise in using consumer data and insights to develop and inform creative digital and content strategies for global integrated marketing campaigns. • Experience in developing measurement frameworks and data analysis to ensure campaigns are effective and optimised to deliver against business objectives. • Excellent internal and external communication skills, working cross-function and cross-discipline with inter-agency teams.

Skills

 

  • Digital Media
  • Marketing PR
  • Branding
  • Account Director
  • Presenting
  • Account Management
  • Brand Management
  • Business Development
  • Client Services
  • Email Marketing
  • Internet Marketing
  • Marketing
  • Social Media Marketing
  • Communications
  • Relationship Management

Work history

Currently

Digital Account Director

Weber Shandwick

Apr 2015

2015

Account Director, Digital and Global Client Knowledge Manager

Edelman

Sep 2011 - Mar 2015

Education

2012

Cultural and Creative Industries

King’s College London

Aug 2010 - Jan 2012

    2009

    Journalism

    University of Florida

    May 2005 - Apr 2009