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Logan Smith

Digital Account Director

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  • LevelMid Level
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsMarketer - Account Manager

About me

• Cannes Lions winning social media strategist with more than seven years of experience working on FMCG brands in the UK and US. • Experienced client servicer and digital adviser responsible for building trusting relationships and long-term agency engagements. • Expertise in using consumer data and insights to develop and inform creative digital and content strategies for global integrated marketing campaigns. • Experience in developing measurement frameworks and data analysis to ensure campaigns are effective and optimised to deliver against business objectives. • Excellent internal and external communication skills, working cross-function and cross-discipline with inter-agency teams.


  • Digital Media
  • Marketing PR
  • Branding
  • Account Director
  • Presenting
  • Account Management
  • Brand Management
  • Business Development
  • Client Services
  • Email Marketing
  • Internet Marketing
  • Marketing
  • Social Media Marketing
  • Communications
  • Relationship Management

Work history


Digital Account Director

Weber Shandwick

Apr 2015


Account Director, Digital and Global Client Knowledge Manager


Sep 2011 - Mar 2015



Cultural and Creative Industries

King’s College London

Aug 2010 - Jan 2012



    University of Florida

    May 2005 - Apr 2009