Work history
Mid-weight Graphic DesignerBloom & Wild
London, United KingdomFull Time
Partnering with a copywriter to concept seasonal campaigns, and later translating this into the art direction for photography and video shoots.
Leading the art direction of projects from ideation to roll out. Setting style guides for other designers in the team to work to and overseeing, and signing off, the roll out of campaign assets.
Recceing locations, casting models, sourcing props and styling on set.
Working across multiple touch points of the customer journey, from creating content for email and social, to the unboxing experience - ensuring we find opportunities to creatively test.
Leading the brand’s first look into Instagram reels, testing, iterating, and setting guidelines for how we look and sound.
Creative direction and design for press events, and influencer gifting.
Artworking OOH and print ads with experience exporting to different specs and settings.
Comissioning and working with external creatives, such as videographers and illustrators.
Leading the weekly design critique to encourage cross team work share and collaboration between creatives.
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Skills
- Photo Retouching
- Design
- Adobe Photoshop
- Adobe Indesign
- Adobe Illustrator
- Art Direction
- Video