Louisa Buckley
Available

Louisa Buckley

Segment Marketing ManagerLondon, United Kingdom
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Louisa Buckley
Available

Louisa Buckley

Segment Marketing ManagerLondon, United Kingdom
Work history
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    Segment Marketing ManagerSchneider Electric
    London, United KingdomFull Time
    - Manage the residential segment – private housing, social housing and student accommodation. - Produce and execute the annual marketing and sales plan for the segment for 2019, and manage the marcoms budget. - Present the residential strategy to multiple stakeholders. - Create and provide marketing collateral to customers to encourage growth and up-sell. - Create the sales pipeline for 2019; evaluate market information, create new leads, build target customer lists and inform regional sales reps of upcoming residential - opportunities. - Monitor the accommodation sales team dashboard and liaise with colleagues to ensure we achieve the annual sales target. - Co-host the National Sales Conference 2019. Skills learnt: Salesforce proficiency, marketing plans, market analysis, stakeholder management, event management.
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    Graduate TraineeSchneider Electric
     - London, United KingdomFull Time
    September 2018 – January 2018 (Retail Marketing) - Generated the student accommodation strategy for 2018 – analysed market information, attended external customer meetings, presented findings and strategy to the marketing and sales teams. - Leading the Houzz of 2018 project – organised the online brand profile, managed a site visit, and specified products and ranges to be showcased in the Houzz of 2018. - Market research and offer analysis on cable management solutions. January 2018 – March 2018 (Project Management Power Solutions) - Completed project plans using Microsoft Project. - Reviewed current documents on the Quality Management System and recommended improvement actions. - Completed schedule of rates utilising work breakdown structures and pricing summaries. April 2018 – September 2018 (Country Data Protection Correspondent – GDPR) - Working with UK&I Zone Internal Communications and Learning & Development teams to establish a weekly measure of zone workforce progression toward completion of the GDPR eLearning course and communicating the result to all interested stakeholders. - Working with the SE Data Protection Officer, UK&I Zone GDPR Project Managers and the UK&I Legal Team, collating consent forms, privacy notices and 3rd party contracts. - Assessing site specific applications for GDPR compliance and recommending actions to ensure future compliance. September 2017 – September 2018 (Graduate Group Project) - Project lead for the personas project. - Successfully deployed personas across the UK&I – running ‘lunch and learns’, and workshops. Skills learnt: - Leadership, market research, issue resolution, adapting to change, meeting tight deadlines, event management.
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Skills
  • Presentations
  • Marketing
  • Marketing Strategy
  • Communication
  • Teamworking
  • Market Research
  • Stakeholder Management
  • Event Management
  • Organisation
  • Interpersonal Communication
Education
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    BScSwansea University
     - Swansea, United Kingdom
    BSc (Hons), Business Management (with one-year industrial placement), 1st