Louise French

Creative strategist

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  • LocationLondon, United Kingdom

Projects

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About me

 

With inherent skills of empathy, intuition and lateral thinking; and armed with a deep understanding of brands, their human context and a critical mind - I use design and creative thinking to bring clarity to the complex and make the theoretical tangible. Creating impactful solutions that engage with people’s hearts and minds.

Skills

 

  • Packaging
  • Branding
  • Art Direction
  • Brand Identity
  • Problem Solving
  • Strategic Planning
  • Environment
  • Communications
  • Consumer Behavior
  • Creative Thinking
  • Visualisation
  • Graphic Design
  • Ideas Development
  • Visualisation of Process
  • Visual Planning

Work history

Currently

Creative Strategist

Louise French

Dec 2015
  • With inherent skills of empathy, intuition and lateral thinking; and armed with a deep understanding of brands, their human context and a critical mind - I use design and creative thinking to bring clarity to the complex and make the theoretical tangible. Creating impactful solutions that engage with people’s hearts and minds.

2016

Creative

Atticus Creative

Mar 2016 - Apr 2016
  • Creative Thinker

2016

Creative Strategist

Pearlfisher

Dec 2015 - Mar 2016
  • Freelance Creative Strategist.

2015

Creative & Visual Planner

Dragon Rouge

Mar 2010 - Dec 2015
  • Covering design, innovation and strategy. I use design and creative thinking to translate between disciplines and give clarity to complex ideas. In my time at Dragon Rouge I have covered visual planning, brand strategy, brand architecture, innovation, research, always with a people focused approach.

Education

2009

BA(Hons) Graphic Design

Falmouth University

Aug 2007 - Apr 2009