Louise Hewlett

Louise Hewlett

Graphic DesignerKingston upon Thames, United Kingdom
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Connections
Pip Jamieson
Henry Rose
Katie Barrett
Louise Hewlett

Louise Hewlett

Graphic DesignerKingston upon Thames, United Kingdom
Projects
  • Goldilocks and the three bears
    Goldilocks and the three bearsThis brief uses natural textures to create an engaging book cover for children. Combining four tones of oats (achieved through toasting for varying amounts of time) and golden syrup ensured a fun and dynamic design. Shillington College brief.
  • Magnificent Moscow
    Magnificent MoscowMagnificent Moscow The challenge for this particular brief was to create a brand identity for a city. Moscow is a city of competing contrasts, rich and poor, urban yet green new interspersed with old. The logo reflects this by using a structured font juxtaposed with a single brush stroke. Shillington College brief
  • Corporate newsletter
    Corporate newsletterFor this brief the objective was to produce a modern corporate newsletter for Genworth, a global company providing financial solutions for individuals. After researching the company to identify the key words—excellence, integrity and heart— a clear, contemporary, and straight forward concept was developed using straight lines to create emphasise and movement. Shillington College brief.
  • Wave magazine
    Wave magazineWave is an alternative sports and culture magazine. The emphasis of the design is placed on the determination, persistence and hard work it takes to find and capture the biggest waves in the world! Shillington College brief.
  • Wheelie
    WheelieIn this brief I was challenged to design a brand identity for a new independent bike shop. The dynamic logo is composed of bike components to show movement and exhibit expertise. An abstract view of the frame creates a unique identity and sense of community for those who recognise the hidden meaning. Shillington College brief.
  • Mardi Gras
    Mardi GrasSydney Gay and Lesbian Mardi Gras is an annual event that attracts vast numbers from across Sydney and beyond. The brief specified the brand needed to be tailored for both the gay and lesbian community as well as being family friendly. The design approach taken focuses on using the event as a platform for communicating a broader message of diversity and acceptance. This voice is key and reflected in the sound waves. Shillington College brief.
Skills
  • Events
  • Marketing PR
  • Branding
  • Corporate Identity
  • Brand Identity
  • Logo Design
  • Illustrator
  • Indesign
  • Photoshop
Education
    Graphic Design
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    BA Business Studies with Marketing
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