About me

Hi :) My name is Lucia Picerno, I’m a London based Graphic designer and Illustrator. Lately I have been very passionate about Illustration and Feminism. I have a side project called @badass.femme on instagram where I post my work regarding female issues. If you are interested in comissioning work, offering me a job or collaborating on a project please contact me.

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Projects

• 21

  ShamanBranding for a software development company that specializes in web and mobile apps, videogames, art with new media and prototype and device making. Co created with Kenia de los Campos.
• 5

  OLSENBranding for Olsen, architecture & interior design studio
• El albaEl Alba is a Designer Knitwear brand based in Montevideo, Uruguay. They focus on high quaility hand made goods made from noble raw materials.
• 2

  Moda MotionBranding for ModaMotion.Uy ORT University Fashion Graduate Show. The event was a short film fashion show showcasing final year collections from students.
• 2

  Hair loveArt direction, design and iIllustration for invitations and totebags for Sedal's booth on Montevideo Fashion Week (MoWeek). MoWeek summer 13 MoWeek winter 13
• 1

  Bike your lifeSelected submission for the book "bikefriendly imagination" by GOOO, an Argentinian Design Magazine. The brief was to illustrate a piece that reflected the pleasure of riding a bike, of feeling free and well by using your bike in an urban setting.

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Projects credited in

• 1

  Sudler rebrand 2020.This route brings sutlers creative heritage to the forefront, and celebrates our creative craft and artistic origins. It gives depth to the Sudler brand by opening up a story about where we came from, the talents that founded it and those that have safeguarded it over the years. It feels progressive whilst timeless due to its classic yet crafted nature and bold colour palette, and has a strong visual impact.

Work history

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OwnerOlga estudio
Jan 2012Montevideo, UruguayFull Time
Owner and Art director at Olga estudio.
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Graphic DesignerEme
Mar 2010 - Jan 2012Montevideo, UruguayFull Time
Graphic designer/editorial design. Roles included concept and design for new book collections. Cover and layout design, illustration and preparing files for press.

Skills

• Packaging
• Visual Arts
• Print Design
• Typography
• Brand Design
• Concept
• Design
• Editorial
• Illustration
• Problem Solving
• Sketching
• Illustrator
• Indesign
• Office
• Photoshop

Education

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MA Creative and Cultural Entrepreneurship: Design PathwayGoldsmiths University of London
Sep 2014 - Jun 2015London, United Kingdom
Creative entrepreneurship in design
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Industrial DesignORT University
Mar 2009 - Dec 2013Montevideo, Uruguay
Product Design

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