About me
I am a hardworking and charismatic Senior Marketing Executive working for Legal & General, FTSE 100 with over £1tn assets under manangement.
Projects
- Pads for UndergradsPads for Undergrads is my final year production project at Birmingham City University which was completed over a 6 month period in 2015. My production team and myself developed the television series and produced the Birmingham episode of the show. I adopted the role of Set Designer and Director; requiring me to direct on location and in a studio set up. In addition, due to previous editing experience, I assisted the editor throughout the editing process. The programme has been developed for the upcoming BBC3 online platform, requiring us to research the market of online television and streaming services. Please see the link to the Birmingham Episode below.
Work history
K
K
Marketing ExecutiveKin Capital
London, United KingdomFull Time
Lead the digital strategy through website development, digital campaigns and SEO, and online content sharing
Aligned marketing activity with the wider strategy
Brand Communication Strategy: Planned, Implemented
Increased SEO for two websites
Creative development of existing and new marketing collateral for digital and print
Multi-channel marketing campaigns: Planned, Implemented and Evaluated
Managed Marketing Budget
Worked closely with the wider Sales team to align interests and drive leads
Regular updated digital platforms
PR - Worked with a PR agency and liaised with trade journalists directly
Produced evergreen content: Copywriting and outsourced copywriting
Updated graphics & collateral using Adobe Suite products
Email marketing: Building segments and schedules
Produced video content
Managed Paid campaigns
Worked with marketing partners
Provided regular marketing reports, adapting analytics to make them digestible to stakeholders
Increased Social Media presence
Managed two junior employees - providing tasks, insight and goal
Event Coordinating: – sourcing venues, logistical management, and on-the-day execution
D
D
Marketing SpecialistDuff & Phelps
- London, United KingdomFull Time
Assisting the EMEA marketing team in daily activities
Executing end to end marketing campaigns
Internal and external communication with key stakeholders
Liaising with senior marketing managers to create marketing material in line with the wider marketing strategy
Working closing with external branding agencies to produce video content
Coordinating with the wider marketing team to plan and run trade shows – sourcing & managing contracts for venues, organising third party vendors and logistical management
Ongoing management of the marketing calendars
Managing email campaigns at all stages
Working with the external PR team to assure goals align
Copywriting across multiple channels
Creative development
Sponsorship management and communications
Coordinating the creation of marketing collateral
Attending industry events
Providing support across multiple integrated brand campaigns, proactive activity and reactive strategy
Campaign evaluation and analysis to measure success and summarise key findings, involving the creation of regular reports for the EMEA team
Sourcing opportunities to support the wider team objectives with the copywriting and web copy, social posts, comments, media statements, briefing documents and key messages
Liaising with the digital team to deliver tactical content objectives and building on the relationship with the SEO team to achieve seamless content and support on objectives
+ Show more
Skills
- Fashion
- Film
- TV
- Visual Arts
- Design
- Excel
- Illustrator
- Indesign
- Office
- Photoshop
- Powerpoint
- Word
- Visual Merchandising
- Adobe Create Suite
- Avid and Premiere Pro
- Social Marketing
- Social Media
- Video Producer
- Marketing
- Digital Advertisement
- SEO
- Google Analytics
- Social Meda
- Ad Campaigns
- Persuasion
- Advertising Campaign
Education
B
B
Media and Communications BA Degree 2:1Birmingham City University
- Birmingham, United Kingdom