Work history
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DesignerStar Group
- Wellington, New ZealandFull Time
• In-house designer at New Zealand’s largest hospitality group
• Managed creative solutions for 29 establishment brands which expanded to 50 after a merger. These ranged from restaurants, pubs, event venues and bars
• Handled brand identity for all establishments, event materials, menu design, new brand identities, photo-shoot art direction, email and social media marketing, and all internal and external collateral
• Art direction and production of 29 submissions to Wellington's most prominent food festival competition, Visa Wellington On a Plate
• Thrived in the fast-paced hospitality environment, addressing challenges with quick thinking and creativity
• Adapted swiftly to new workflow systems and management structures during a significant company merger
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DesignerFoundry Creative
- Wellington, New ZealandFull Time
• Tackled diverse projects across Energy, Power, Education, and Retail sectors in a small team of 3-4 designers
• Delivered creative branding solutions for startups and refreshed branding outcomes for established businesses
• Produced high-quality publications and annual reports for government organisations and NZ’s leading power provider
• Led art direction for photo-shoots and seasonal retail campaigns, managing projects from research to production with internal and external collaborators