Lucy Strange
Available

Lucy Strange

Social Media and Marketing LeadLondon, United Kingdom
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Pip Jamieson
Lucy Strange
Available

Lucy Strange

Social Media and Marketing LeadLondon, United Kingdom
About me
I am motivated arts-focused communications, social media and marketing expert, with solid experience managing workloads in a fast-paced workspace. I aim to use my passion for this industry to bring the joy of art to audiences across the world.
Work history
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    Social Media & Marketing LeadgowithYamo
    London, United KingdomFull Time
    I am responsible for planning and delivering marketing campaigns across social platforms, newsletters and digital ads, whilst creating and proofreading all content for blog articles, interviews, social media and marketing materials. I work with outside parties including artists, galleries and PR agencies to deliver effective communications to our audience and to reach new audiences. I use content management systems to edit information on the app and manage the content on the website, currently hosted on Squarespace. I lead the coordination of the highly successful “gowithYamo Group Exhibition” an open call exhibition we held at Hoxton 253 Art Project Space in September 2020. Achievements: built a mailing list from the ground to over 15k subscribers, helped to develop the UX of the app, worked on campaigns with important art world figures, grew social media following by over 35k, led the organisation and implementation of gowithYamo’s first ever open call exhibition, and helped the app grow from 5k to over 60k downloads.
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    Social Media StrategistSophia Contemporary Gallery
     - London, United KingdomInternship
    I have front of house reception duties, requiring me to greet guests, have the relevant promotional material available for them, including press releases and price lists, and to take any incoming calls, emails and post, transferring them to relevant members of staff and responding in a polite and professional manner. I use databases including Excel, Artlogic and Artsy to keep the contacts, artists and artworks updated, and create price lists and exhibition lists. I receive all incoming editorial material, for which I publish on the website and promote on social media. I am the sole manager of social media content for which I use publishing software including Hootsuite and Onlypult, I have significantly increased the following since commencing the role. We hold a number of events, such as private views of exhibitions for which I ensure we have all relevant supplies, such as food and drinks, chairs, catering and so on. For these events, I book accommodation for the visiting artists, and for the gallery directors when they take international trips to art fairs. Additionally, I organise and file invoices, bank statements and receipts and flag any anomalies to gallery directors.
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Skills
  • Social Meda
  • Art Events
  • Art History
  • Gallery Administration
  • Contemporary art
  • Wordpress
  • Website Content
  • Communication Arts
  • Exhibition Coordinating
  • Blog Content
Education
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    The History of ArtWarwick University
     - Coventry, United Kingdom
    BA Hons 2.1