Hello. I’m Luke.
For more than seven years I’ve been a freelance designer for some of the UK’s brightest agencies but I’ve been designing digital experiences and brands for much longer.
My heart is in crafting experiences that make the right emotional connection and I’ve been lucky enough to work with a diverse range of clients, from startups to household names such as LEGO, Vice, Facebook, Virgin Holidays, WWF, Dove, NatWest and too many others to count.
I’ve led design and digital teams to deliver excellence under pressure – delivering everything from startup brands, microsites or large-scale websites and apps for award‑winning products and services.
I believe in design as a power for social good and welcome a future where design, data and technology combine to change the world for the better. Now I’m looking forward to joining another team of inspiring, talented people. To lead or be led. To work hard and create something special.
CREATIVE
• Briefing (writing, questioning, refining)
• Research
• Problem solving
• Conceptualising
• Creative direction
• Figma, Sketch and Principle
• Adobe Photoshop, Illustrator and InDesign
• After Effects
DIGITAL
• Interaction design and prototyping
• Design systems
• Apps and mobile-first responsive
• User experience
• HTML and CSS (hand-coded)
• Javascript and jQuery (just a little)
• Accessibility
LEAD
• Communicating, collaborating
• Pitching, presenting
• Planning, estimating, budgeting
• Recruiting, interviewing
• Mentoring, motivating, inspiring
Projects credited in
- Redesigning a digital cultureThis is the story of how Clearleft helped Virgin Holidays build its own design capability, change its approach to digital and get shortlisted for Digital Transformation at Wirehive 100 2018 Awards. Read the full story here - https://clearleft.com/casestudies/virgin-holidays ---- The challenge for Virgin Holidays The travel sector is seeing ongoing disruption from new business models, such as Airbnb, as well as indirect, digitally-native competitors from outside of the traditional travel prov2
Skills
- Brand Design
- Digital Design
- UX Design
- UI Design
- Product Design
- Interaction Design
- Creative Strategy