I'm an independent Design Director with 20 years experience creating brands and better digital experiences. Where others may focus on a specialist skillset, I love to see the big picture - to think strategically and understand creative problems from both a business and human perspective – to craft experiences that deliver impact and make a difference. I am a hybrid designer, based in Birmingham, with a wealth of experience across multiple disciplines. I’ve created brands, developed and rolled-out campaigns, and crafted digital experiences for various clients. I can comfortably lead a creative direction – however I can also ‘muck-in’ and help teams to ‘realise’ a concept. There’s no ego’s here, just good hard craft and excellent creative. I can happily work within teams, on my own, via Zoom, in a studio, on the sofa… whatever works to deliver a great project.