About me
After having recently graduated from Birmingham City University with a BA Hons in Fashion Business and Promotion, I am looking to enter the marketing, media and advertising industry.
I have demonstrated in my degree the ability to develop original concepts based on analytical thinking, an appreciation of the relationship between creativity and commerciality, and an understanding of the way ideas can engage with consumers. I therefore believe the marketing, media and advertising sector is where my own blend of creative and communication skills are best suited.
Passionate about creating campaigns and formulating ideas that will make an impact in the media, I look forward to entering an industry where creativity fuses with function to make people view concepts, brands, issues and products in a new way.
Take a look at my Instagram for more insight! @lydiamsanders
Projects credited in
- Meet the GFF 2020 Adaptation Award NomineesThe Adaptation Award has been created to celebrate students resourcefulness and problem-solving skills during this unprecedented time of the COVID-19. Graduate Fashion Foundation is aware that students final projects and planned outcomes have been significantly affected by the virus and the lack of facilities available to them. We are celebrating the excellent innovative work found on members courses, that was created in response to the current issues and constraints placed upon them. Projects t12
Work history
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Marketing and PRGough Bailey Wright
- Bromsgrove, United KingdomInternship
During this work placement I gained transferable skills and knowledge within the digital marketing and PR industry in a real life environment. I gained experience in writing press releases and blog posts, creating PR packages, planning and writing social media campaigns and working on live briefs. I also experienced working with Google Analytics and learning the skills behind SEO. My social media content was published for current clients such as Kettler.
PR Work ExperienceMcCann Central
- Solihull, United KingdomInternship
Working within the PR department, I created, planned and scheduled fun and engaging social media content for Staples and their Back to School campaign. I also worked in events management - specifically sourcing and contacting external companies to provide services for Touchwood Shopping Centre's 75th Anniversary event.
Skills
- Organisation
- Time Management
- Ambitious
- Driven
- Adobe Indesign
- Adobe Photoshop
- Campaign Concept
- Microsoft Office
- Public Speaking
- Imagination
Education
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BA (Hons) Fashion Business and PromotionBirmingham City University
- Birmingham, United Kingdom