Madeleine Townsend-Clark
Available

Madeleine Townsend-Clark

Senior Creative Account ManagerBerlin, Germany
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Madeleine Townsend-Clark
Available

Madeleine Townsend-Clark

Senior Creative Account ManagerBerlin, Germany
About me
Organised, driven and adaptable, I take pride in my involvement with any project. Working under tight deadlines, I guide diverse in-house, client and freelancer teams and transform creative ideas into well organised projects. Specialising in digital media, I am passionate about fast-moving projects that bring together production and team relations. With three years in a hybrid role of Account Management and Production Assistance at a Digital Production Agency in London, one year assisting the Producer on Paramount's latest film, 'Without Remorse', and more recently as the Production Manager on the Babbel Media team and now a Creative Account Manager at Zalando Marketing Services, I have had great exposure to internal agency dynamics, client relations and on-set processes and duties for both still and film shoots. My experience includes working with product, models and brand ambassadors on location, outdoor and studio shoots. I am excited to hear about new creative projects to manage.
Projects
  • Sacla' UK
    Sacla' UKAccount Management and Production Assistance for Sacla' UK social channels. Scope of work included influencer outreach, paid media planning, launch of 'Make It Sing' brand tagline, launch of the Free From range and using innovative formats for Always On Content.
  • Visit Britain: Romance of Rail
    Visit Britain: Romance of RailProduction assistance for two week nationwide shoot for Visit Britain encouraging the use of rail.
  • Liz Earle
    Liz EarleAccount Management and Production Assistance for Liz Earle Beauty social channels. Including Christmas 2016 and 2017, influencer outreach, building social following, coupon landing page and Always On content.
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Projects credited in
  • Sacla' Moments
    Sacla' MomentsAs part of a cross channel campaign, we produced a series of mouth watering recipe videos for social, highlighting the simplicity of Sacla’. Agency - Digital Natives Content Director - Craig Bilham DOP - Leon Willis Editor - Craig Bilham
  • Visit Britain by Train
    Visit Britain by TrainOver a 10-day shoot across England, Scotland and Wales, we created a series of captivating videos and stills that captured the romance of travelling by rail. The assets were used across trade, website and social channels to drive Britrail pass acquisition and showcase Britain as a great travel destination. Agency - Digital Natives Director - Phillip Clyde Smith Producer - Rupert Elmes DOP - Leon Willis Second Camera - Craig Bilham Drone Operator - Leif Editor - Craig Bilham
  • Liz Earle - Cleanse and Polish Pre Roll Ad
    Liz Earle - Cleanse and Polish Pre Roll AdWe invited two key beauty bloggers, Fleur de Force and Hello October to co-create how-to videos in their distinctive style and share their love for the product with their fans. This enabled us to remain in control of the content, whilst also tapping into their fanbase. To maximise further on their reach, the influencers also ran Liz Earle product competitions on their personal Instagram accounts and talked about how much they love the brand in their Christmas Wish List videos. Building on this, we devised a paid multi-channel offer led campaign, delivering a variety of assets including GIFs and carousels, encouraging our target audience to try Cleanse and Polish. A dedicated landing page was created for fans to click-through to and receive a free sample or five pound voucher. 1.1 Million Views Agency - Digital Natives Directors - Craig Bilham and Crinan Campbell Producer - Rupert Elmes DOP - Leon Willis and Oliver Ledwith Sound - Matt Price Editor - Craig Bilham
Work history
    Z
    Z
    Senior Account ManagerZalando Marketing Services
    Berlin, Germany
    Creative Account Management for key Zalando fashion partners.
    P
    P
    Assistant to Executive ProducerParamount Films
    August-Bebel-Str. 26-53, 14482 Potsdam, GermanyFull Time
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Skills
  • Digital Media
  • Production Runner
  • Production Assistant
  • Paid Social
  • Research
  • Budgets
  • Communication
  • Organisation
  • Account Management
  • Client Relations
Education
    University of Leeds logo
    University of Leeds logo
    BA (Hons) History, First ClassUniversity of Leeds
     - Leeds, United Kingdom