Hi, I’m Magdalena Pakula and I am a self-taught passionate Digital Designer and Animator based in London. From a very young age I have always seen the world as a piece of art. Fascinated by the beauty in everything, hidden or apparent, I was inspired to start this exciting creative journey which has provided amazing opportunities for the past 11 years... and counting. Design is not only the work I do for living but it's also a hobby of mine.
List of my Design abilities is quite long and includes: UI/UX Design, HTML5 Animations, Flash Animations, Adobe Suite, Graphic Design, Image Retouching, Infographic, Video Editing and much more.
I have gained experience across a wide range of platforms and environments from web design and animation to concept data-driven marketing asset designs and top merchant imagery retouching, all within a mix of freelance work as well as corporate roles in GROUPON UK, ETX Capital and Great British Chefs.
I have worked in Groupon for 5 years as a Digital Designer, creating marketing, social media and email collateral across EMEA, as well as designing product imagery for established clients. This role has given me the ability to work under pressure without compromising the quality of my work and strengthen my communicational skills.
As a freelancer, I have undertaken a variety of projects spanning from redesigning websites as well as artworking designing visuals for social media campaigns, banners, newsletters, posters, flyers and other marketing collateral.
I also enjoy devising creative copy for visuals, designing smart slogans and combine text with illustrations. I have recently created the heading copy and design of a print ad campaign for ETX Capital, which was featured in the Tube for 3 weeks.
Projects
- Animation for a great outdoor campaign run by ETX Capital 2016This Animation was part of epic offline campaign run by ETX Capital in October 2016. The campaign took place across main central London tube and railway stations. ETX Capital has been promoting their online trading platforms. This project had been displayed in Liverpool Street and Blackfriars Station. I've been tasked with visual design, story boarding and animation.
Work history
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Integrated DesignerGreat British Chefs
- London, United KingdomFull Time
As a Digital Designer I was responsible of creating websites, brochures, digital advertising assets,
infographics, e-books, reports and presentation for a range of clients,
ensuring all work is completed to a high standard and on time.
My responsibilities: Web Design, UX/UI Design, HTML5 Ads, Display Ads, Print Design, Marketing Collaterals, Email Design, Presentations, White Papers, Raports
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Digital DesignerETX Capital
- London, United KingdomFull Time
During my work at ETX Capital, I was a member of Marketing Team and I got the responsibility to work with several challenging marketing projects as well as everyday business requests such as: HTML5 Animations, Flash Animations, UI Design, Display Ads, Social Media, Print Design, Video Editing
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Skills
- Creative UI
- Basic Html
- CSS
- Banner Ad
- Abobe Creative Suite
- Ad Concept
- Digital Design
- Print Design