Experienced Digital Marketing Manager with extensive experience building, maintaining, and running successful digital marketing campaigns. ▪ Adept at creating and implementing client-centered, successful campaigns, aimed at improving brand awareness and presence. ▪ Collaborative and creative manager accomplished at managing digital marketing, PR, ATL & BTL presence of a brand.
Work history
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Account ManagerVia Media
Sarajevo, Bosnia and HerzegovinaFull Time
• Executing visionary strategies in Digital, PR, ATL, BTL activities by planning large-scale timelines and owning day-to-day next steps to bring big ideas and short- and long-term projects to life
• Understanding client needs and challenges and orienting the team toward solutions
• Managing the client experience and nurturing the day-to-day client relationship
• Ensuring Account Coordinators are armed with the tools, information and resources necessary to make a project successful, mentoring and teaching what you're learning along the way
• Keeping a close eye on all initiatives running for a client and ensuring no opportunities are missed
• Drafting content and assisting in research for strategy and creative services
• Serving as a partner to our clients and developing and implementing creative tactics that deliver on their goals
• Learning from and executing on CEO's and Strategic Planners feedback and strategic direction, realizing that they have been in my shoes and have mastered the role I am challenged with
• Developing SOWs, project plans and strategic points of view
• Communicating learnings, growth and progress to the internal team on projects you're managing as they work beside you
• Identifying opportunities for new account processes and best practices
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Digital Account ManagerVia Media
- Sarajevo, Bosnia and HerzegovinaFull Time
• Delivering exceptional client services, prioritizing and managing clients’ expectations, whilst monitoring client satisfaction
• Managing, delegating digital team, ensuring the strategic and creative excellence of team outputs in response to client briefs
• Leading effective and efficient cross-functional interaction within the agency to deliver client success
• Measuring and reporting on the performance of campaigns, guiding and advising clients of best practices based on results
• Ensuring the effective management of client budgets and content distribution for maximum results
• Monitoring clients’ industries, immersing yourself in their industry news/pain points
• Ensure compliance (e.g., copyright and data protection)
• Developing SEO methodologies and strategy
• Accountability for revenue, profitability and growth
• Mentoring team members and developing their skill set in accordance with their individual goals and objectives and career path
• Playing a key role in the recruitment of new team members as and when required.
• Being actively involved in new business efforts, from qualifying opportunities to leading pitch teams.
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Skills
- Communication
- Creativity
- Copywriting
- Brand Storytelling
- Marketing
- Brand Tone
- Social Media Management
- Content and Media Writing
- Communications
- Creative Stragegy
Education
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CertificateUniversità degli Studi di Firenze
- Italy
The school is organized by the Department of Legal Studies of the University of Florence
within the ROSAE PROJECT: ROME AND SARAJEVO FOR EUROPE – A EUROPEAN “TREATY”
OF AND FOR THE CITIZENS celebrating the 60th Anniversary from the adoption of the Treaty
of Rome in 1957. The aim of the school is to look at the Treaty and its legacy and evaluate
its actuality, modernity, the perspective of evolution; historical memory and future vision;
multiculturalism and interreligious dialogue. The school focused on the origins and the current processes of European integration as well as its future.
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Bachelor of Business Management (B.A) Majoring in MarketingUniversity of Sarajevo, School of Economics and Business
- Sarajevo, Bosnia and Herzegovina
As a marketing graduate from Sarajevo School of Economics and Business (SEBS), I have mastered basic terms, theories, concepts, practices and skills specific to different fields of business practice, with a specialization in Marketing. This program helped to develop advanced knowledge and skills in a range of business functions while setting them within the wider context of current business practice.