Malak Embaby

Malak Embaby

Marketing ExecutiveDubai, United Arab Emirates
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Connections
Maxine Harrison
Lynne Egwuekwe
Yassmine Benalla
Malak Embaby

Malak Embaby

Marketing ExecutiveDubai, United Arab Emirates
Projects
  • Wimbledon Hospitality - Evian Suite
    Wimbledon Hospitality - Evian Suite
  • Virgil Abloh x Evian Limited edition refillable launch at LFW
    Virgil Abloh x Evian Limited edition refillable launch at LFW
  • Packaging changes for evian
    Packaging changes for eviano Successfully lead and executed 10 packaging projects over the course of the one year – this included uploading a brief with detailed instructions on packaging change, approving artwork and checking information with the legal and regulatory team, aligning with the factory and forecasting team to manage on-shelf switches and timings
Work history
    Danone logo
    Danone logo
    Marketing executive - EvianDanone
     - London, United KingdomFull Time
    o Packaging: Successfully lead and executed 10 packaging projects over the course of the one year – this included uploading a brief with detailed instructions on packaging change, approving artwork and checking information with the legal and regulatory team, aligning with the factory and forecasting team to manage on-shelf switches and timings o Budget: assigned with the responsibility of managing the Evian UK budget - raising POs and tracking them in shared file with the finance team, flag to the team when there is an overspend and why, identify when savings/efficiencies could be made, organise weekly budget meetings to ensure all actions are taken and there are no workflows o Wimbledon: I was successfully appraised by the Management for my efforts in managing the 2019 Wimbledon Hospitality Events – through the multiple stakeholders involved (designers, caterers, AELTC, florist, supply team, creative agencies) o Sample orders (approximately 200 samples) managing day to day relationship with the British Fashion Council, organising deliveries to London Fashion Week, logistics, tickets, internal engagement, managing all sample orders for ambassadors and Influencers o Competitor Analysis: working with the Strategy & Insights team to research and present to the senior team and GM a monthly update on competitors NPDs in the market
    BT logo
    BT logo
    Marketing InternBT
     - Dubai, United Arab EmiratesInternship
    o Analysing BT’s competitor’s in the MENA regions o Assessing BT key customer’s insight o Evaluating customer contact quality
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Skills
  • Coordinating Events
  • Brand Management
  • Content Marketing
  • Agency Briefing
  • Project Management
  • Supplier Coordination
  • Factory Liaison
  • Packaging Design
  • Networking
  • PR Campaigns
  • Budget Control
  • Presentations
  • Influencer Marketing
Education
    U
    U
    1st Class HonoursUniversity of Surrey
     - United Kingdom
    Bachelors Degree in Business Management with Marketing