Marco Lemcke

Creative / Art Director

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  • LocationLondon, United Kingdom

Projects

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About me

 

I’m Marco, a German Senior Creative based in London. With a background in Art Direction and a Masters degree in Digital Media Management from Hyper Island; I have accumulated nearly seven years of experience in the advertising industry as a Creative. While I am currently bridging the winter with freelancing, I am in fact looking for a new permanent position to grow into. Prior to freelancing I held the position as Creative Group Head, working on BMW in Beijing. There I led and motivated a leading team of eight creatives, while acting as Creative Director on two national campaigns; developing TV Commercials, OOH Print, POS and Digital Campaigns for the entire APAC Market. My previous experience includes working for Serviceplan, Joint London first em, FCB Global and Germany's largest production company Markenfilm. Clients included: BMW, Mercedes, Audi, Google, Amazon, Air New Zealand, Beiersdorf, Unilever, BBC and UKtv. My hands-on skill set ranges from ideation, design and art working to presenting in front of senior clients and leading external production units. Throughout my career, I’ve had the chance to acquired profound strategic insights into EMEA & APAC Automotive and Tech clients as well as built a range of diverse personal contacts throughout the creative and production cycle, both in redefining communication strategies and executing larger brand campaigns. I am confident that my passion for problems solving and aesthetics - backed by my diverse experience - would make me a valuable asset to your team. If you require any further information, please do not hesitate to contact me at any time. I’m looking forward to hearing from you...

Skills

 

  • Fashion
  • Advertising
  • Events
  • Film
  • Marketing PR
  • TV
  • Print Design
  • Art Direction
  • Multi-platform Content
  • TV Film Commercial
  • Design
  • Illustrator
  • Indesign
  • Photoshop
  • Powerpoint

Work history

Currently

Freelance Creative & Art Director

Marco Lemcke Ltd

Nov 2015
  • As a Freelance Creative I work on various projects for both traditional and digital agencies, as well as individual clients. I accommodate any brief, no matter what media or budget to fulfil it to the clients specific needs. Jobs are mainly undertaken, but are not limited to art direction, strategic and creative campaign thinking. I’m always happy to team up with agency's and client's in-house creatives, copywriters, designers, strategists and technologists. I look forward to hearing from you... www.marcolemcke.com

2015

Creative Group Head

Service Plan

Mar 2015 - Nov 2015
  • Client: BMW - 7, 5 & 3 Series. Creative Director of National 3 Series Launch Campaign (TVC, OOH, Showroom etc). Revive BMW’s Visual Language for the entire APAC Market. Redefining the BMW China’s Purchasing Process for Photographers & Commercial Directors. www.serviceplan.com

2015

Art Director

Joint London

Jun 2012 - Mar 2015
  • Clients: Amazon, Google, Air New Zealand, TSB and UKTV. As one of the first employees I had the chance to learn from the agency founders Damon Collins, Richard Exon, Nik Upton & Lori Meakin what’s important when building a creative agency from the ground up. Let there be no barrier for partnership to get the right answer. www.jointlondon.com

2012

Creative Trainee

FCB Global

Jul 2011 - Jun 2012
  • Clients: Nivea, Camel Cigarettes & BMWi (Pitch) www.fcb.com

2011

Graphic Designer

Markenfilm GMBH

May 2010 - Dec 2011
  • Clients: Mercedes, Audi, Volkswagen, T-Mobile, Sky, Becks, Ferrero. In the Arts & Creative Department at "Markenfilm", I prepared treatments supported the production company in their work for international agencies such as DDB Worldwide, J. Walter Thompson and BBDO. The opportunity design for clients like Mercedes, Sky and Panasonic quickly taught him to filter the core competencies required for the job as a designer and creatively transform them into new ideas. www.markenfilm.com

Education

2015

Digital Media Managment

Hyper Island

Feb 2013 - Dec 2015
  • The "Digital Media Management" Masters Degree was a leadership level Hyper Island program designed in collaboration with a wide range of industry partners including: BBC, Channel 4, Dare, Google, Love, McCann, MTV, Poke, TBWA, Saatchi & Saatchi, Sony Games and Wieden + Kennedy. It combines a broad range of topics, including digital technology, business transformation, strategy, service design and research methods with real world application.

Awards

2014

Finalist - Promax UK Awards

Promax

  • The Promax Awards is the only competition of its kind honouring the finest work in television promotion, marketing and design for the UK. The awards recognise and celebrate outstanding creative achievement in the industry. It is a competition that stands for excellence in media marketing and speaks to every part of the industry from promotion and design to branding and interactive. http://www.marcolemcke.com/#/droidlab/

2014

Gold - Mairdumont Media Awards

  • The MairDumont Media Awards are aimed at showcasing the professionalism and creativity of tourism advertising and promotions. MairDumont Media is one of Europe