About me
Born and raised in Mallorca, I studied PR and Advertising at the University of Barcelona, which I could develop my interest in fashion communication and social media. I expanded my knowledge in PR doing an internship with Manuel Bolaño atelier, being part of his communication department, taking care of his brand clipping, and managing stylists and client requests.
My previous successful internships and personal projects inspired me to new challenges and this is why I ended up in London. After a few months managing as a team leader an American Apparel store I started a new role with Twenty6 Magazine as a fashion content assistant, coordinating editorial projects, assisting in shootings for clients and inhouse main fashion editorials, and working closely with Fashion PRs, building relationships to manage new magazine projects, fashion weeks and press days. I am also in charge of digital art and lifestyle content for the previous issues.
I am a freelance stylist assistant and merchandising coordinator in Amazon Fashion Studios, supervising trend reviews and helping other stylists to build concepts for the e-commerce Amazon website.
As a retail experience I would like to highlight my previous work as a client advisor in Gucci RTW department. I worked closely with Personal Shopper department for VIP clients and I could see how a big company like Kering Group works, being able to link it with my professional skills in the fashion business.
I am committed, well mannered and presentable. I have been fortunate to have studied and lived in different countries, which I believe provided me with awareness of many cultural sensitivities.
Projects
Projects credited in
- CAMPER : creation/revision of copy for the newsletters of Camper FranceCAMPER is a global Spanish brand having made a name for itself with unique and inventive footwear. Since 2016, I have been working hand in hand with the marketing team based in Mallorca on the revision and edition of copy contents of the newsletters sent daily to the French audience.
Work history
Editor
London, United KingdomFull Time
• Website content research in fashion, art and lifestyle trends.
• Prep of fashion editorials and seasonal campaigns.
• Still Life editorial project management.
• Report on LFW and PFW’s runways.
• Seasonal trends research to report and feature in Twenty6 Magazine issue.
• Building relationships with London and Paris PR, as emergent and international brands.
• Schedule management of Fashion Week press days and brand events.
• Contact with art Galleries and art dealers to build projects linked with our fashion trends in the magazine.
Stylist
London, United KingdomFreelance
• Stylist assistant and Merchandising Coordinator cover at Amazon UK
• Cover's merchandising coordination; bays due to shoot for Amazon website.
• Stylist assistant for e-commerce editorial and Amazon website.
• Flat off figure assistant for e-commerce Amazon website.
• Stylist closet organisation by brand and style/trend.
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Skills
- 11. Photoshop
- E-mail Campaigns
- Mailchimp Experience
- A Self-motivated
- Access Database
- Apple Keynote
- Fashion Knowledge
- 3 Languages
- Marketing
- Media Queries
Education
Masters
- Spain
Politics and Business Communications Masters
Advertising Public Relations Bacherlor Degree
- Barcelona, Spain