Work history
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Marketing ConsultantPedra Dura Funchal
- Funchal, PortugalFreelance
My family owns a franchise in the Madeira Island and I help them make some optimised marketing decisions regarding what types of product to invest on for the upcoming seasons, product placement in the physical store and promotions communication.
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Skills
- Social Media
- Social Media Marketing
- Digital Marketing
- PR
- Press Releases
- Business Management
- Spss
- Powerpoint
- Excel
Education
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MSc in Management with a specialisation in Strategic MarketingCatólica Lisbon School of Business & Economics
- Lisbon, Portugal
Programme fully taught in English. The theme of my dissertation was Social Network Marketing, focusing on the “Effects of Product Characteristics and Brand Strength on Brand Engagement in Instagram”.
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BSc ManagementStockholm University
- Stockholm, Sweden
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