About me

I’m a creative and versatile Lead Designer/ Art director with a wealth of experience on branding activation, online and offline campaigns, UI, webdesign and interaction design. My experience also includes art direction, lead projects, pitch work, project management, leading and mentoring junior designers. I have worked on numerous accounts and new business pitches covering several sectors including sports, music, fashion, technology, hospitality, automotive, retail, healthcare. I have been working with IPG Group - Frukt/Octagon, Publicis, BBH, Fleishman-Hillard, Lida/M&C Saatchi, Splash Worldwide, Gyro, Anomaly, Guardian Labs and Tangible on branding activation and experiential, campaigns for print and digital platforms, social media, pitch design scamps, storyboards, illustrations, branding, banners, websites and microsites. Mastercard, Expedia, Hotel.com, Ibis, ABInBev (Stella Artois, Budweiser) Chivas, Manchester United, Liverpool FC, Winston, JTI, Nike, Ikea, Microsoft, Timberland, Speedo, Vodafone, Santander, Fujitsu, Land Rover, Barratt Homes, O2, RBS and NatWest, Amber Leaf, Royal Mail are some of the client I’ve been working for. I am a ‘hands-on’ designer with a good combination of conceptual and technical skills, which have helped me successfully deliver high-profile projects with extremely tight deadlines.

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Projects

• 1

  Angostura Tamboo - Spiced Rum Branding and Launch CampaignWe developed a brand strategy that included the creative development of a visual identity, packaging a brand toolkit, and a completely integrated omnichannel campaign to bring this brand to life. OOH, digital banners for paid and unpaid media, POS (on- and off-premise), and brand activation were all part of the strategy for the launch of Tamboo Spiced Rum. Tamboo was developed for millennial rum drinkers craving a change. an audience that welcomes new adventures, trials, brands, and experiences

Work history

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Art director/ lead designerKindred Group Plc.
Jun 2021London, United KingdomFull Time
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Creative Designer | Art DirectorMOC Design ltd
Mar 2016London, United KingdomFreelance
I’m a creative and versatile Lead Designer/ Art director with a wealth of experience on branding activation, online and offline campaigns, UI, webdesign and interaction design. My experience also includes art direction, lead projects, pitch work, project management, leading and mentoring junior designers. I have worked on numerous accounts and new business pitches covering several sectors including sports, automotive, technology, retail, property, legal and healthcare. I have been working with Publicis, BBH, Fleishman-Hillard, Lida/M&C Saatchi, Splash Worldwide, Gyro, Anomaly, Guardian Labs and Tangible on branding activation and experiential, campaigns for print and digital platforms, social media, pitch design scamps, storyboards, illustrations, branding, banners, websites and microsites.

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Skills

• Advertising
• Web Design
• Digital Design
• Creative Direction
• UI Design
• Art Direction
• Design
• Brand Campaigns
• Brand Concept
• Project Management

Education

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BAInstituto Politécnico do Porto - Ese
Sep 2002 - Sep 2007Porto, Portugal
Graduation in Graphic Design & Advertising