About me

I am a communication professional with knowledge in the areas of public relations, advertising, production and journalism. Open to learning and change, focused on the development of creative communication techniques, organization, strategy and results, always looking for new challenges.

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Work history

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Marketing & PR CoordinatorKenneth Cole LATAM
Jan 2016 - Jan 2017Panama City, PanamaFull Time
Management of marketing budget for the organization of events, purchase of media and advertising (print and digital) and social responsibility of the brand. Coordination of marketing strategies in Latin America, including Mexico and the Caribbean. Creation of strategies to promote the brand.
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Service recovery agentCopa Airlines
Jun 2011 - Jan 2016Panama City, PanamaFull Time
Foresee image problems and seek solutions for passengers affected by damages caused by the airline. Achieve passenger satisfaction through the exercise of good communication and the solution of problems caused to maintain loyalty to the airline.

Skills

• Marketing
• Social Media Marketing
• Digital Marketing
• Journalism
• Brand Communication
• Content and Media Writing
• Content Translation
• Consumer PR
• Events PR
• Communications

Education

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Masters Degree Marketing Communication & AdvertisingESIC Business and Marketing School
Apr 2017Barcelona, Spain
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Bachelor of Communication and Media StudiesUniversidad Santa Maria la Antigua
Jan 2008 - Aug 2011Panama City, Panama