A business-oriented UX / Product Designer. I focus on the end-user with the aim of simplifying their everyday life. As an individual, I thrive when exploring new ways of doing, conventional or not.
As an ex-Journalist, I’ve learnt how to break down complex concepts into intuitive, yet elegant, content. My career switch made me realise how much journalism taught me in terms of creativity, flexibility, collaboration, presentation, stress management, storytelling and more. Truly.
I love designing experiences and products. Building, testing and re-designing is a delightful journey leading to a safe and successful delivery. I had the pleasure to be a member of the core teams who build two successful TV news channels. I focused on building processes in order to boost productivity and, ultimately, produce the best show for the targeted audience. I also enjoyed working with the Dev team in order to connect the Production software to the constantly evolving Newsroom’s needs.
What are we going to build together? Tell me your story.
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