About me

A career in the music industry moving from physical to digital. I work with music streaming, social media, fitness and gaming companies that use music in their platforms helping solve licensing and technical challenges. Always happy to chat so if you want talk music, tech or just grab a coffee let’s connect.

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Projects

• 4

  Apple MusicMarketing Magic - Attribution data gives you the edge. Understand how your audience engages with music beyond the walls of the your own environment!! After months of development, we’re thrilled to launch our new Apple Music Streaming Insights! Big shout-out to my colleagues Linkfire for working tirelessly to make streaming data more accessible and actionable.
• 2

  SnapchatConnecting Snapchat users to the music they love. A customised integration into the Snapchat app to deliver enhanced an enhanced music experience.
• 10

  UFC Ultimate SoundGet up close with your favourite fighter through the power of music. What music motivates the fighter? What's their walk out tune? How do they chill out after the fight? A unique insight into UFC fighters via a subscription based app offering music, video and news. Music Licensing | Technology Platform

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Projects credited in

• 2

  Pizza Hut and Universal Music.How do you take a brand with low millennial uptake and reconnect? If you're Pizza Hut you turn the humble pizza box into a designer digital turntable and feature Universal Music's hottest artists. The power of Music. Music Licensing | Technology
• 10

  UFC Ultimate SoundGet up close with your favourite fighter through the power of music. What music motivates the fighter? What's their walk out tune? How do they chill out after the fight? A unique insight into UFC fighters via a subscription based app offering music, video and news. Music Licensing | Technology Platform
• 3

  Ed Sheeran No 6Let your fans connect with your new album in their own unique way. Get together with your friends and record an epic video. Add any song from Ed's No 6 album to accompany your video and share to your socials!!!

Work history

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Strategy Manager - Distribution ServicesUtopia Music
Jul 2022London, United KingdomFull Time
Managing the strategy for Utopia Music’s distribution services to revolutionise the music industry and deliver ‘Fair pay for every Play’
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Head of Enterprise PartnershipsLinkfire
Feb 2022 - Jun 2022Copenhagen, DenmarkFull Time
Linkfire seamlessly connects music fans to the things they love, streaming services, tickets and merch. We power 2 billion connections annually. I am responsible for building, managing and growing Linkfire’s global partnerships pipeline. Focusing on enterprise clients in social media, gaming and the metaverse to power discovery and consumption of entertainment across new verticals where consumers not only stream, but also engage with content.

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Skills

• Music Licensing
• Sales Strategy
• Mentoring
• Music Consulting